Управление рестораном, который любит прибыль

Управление рестораном, который любит прибыль

Книга о том, как построить сильный бизнес, создать яркую компанию, избегая грубых ошибок на этом пути, и заработать много денег.

Доступные варианты:
Бумажный вариант
720 ₽
900 ₽
Автор: Гвоздовская Виолетта
Издательство: Ресторанные ведомости
Количество страниц: 256
Год издания: 2015
Тип обложки: Мягкая обложка
ISBN: 978-5-98176-119-5
Гвоздовская Виолетта

Активно практикующий управленец ресторанами и ресторанными сетями, преподаватель первого он-лайн университета ресторанного бизнеса Welcomepro.ru, автор книг «Управление рестораном, который любит прибыль» и «Управление рестораном, который любит гостей»

Описание

О чем эта книга

В продолжение своей первой книги Виолетта Гвоздовская на сей раз предлагает читателям узнать все, что касается финансового управления рестораном, а также подробно рассматривает такие важные темы, как работа с качеством и безопасностью в заведении. Не секрет, что менеджер ресторана является всевидящим оком. Автор предлагает не только теорию, но и конкретные примеры и полезные документы, а также истории из своей практики, которые помогут любому заинтересованному в успехе своего ресторана управляющему создать хорошую команду и гостеприимный, приносящий приличную прибыль ресторан.

От автора

Эта книга не про то, как «срубить большой куш в ресторанном бизнесе». Она о том, как построить сильный бизнес, создать яркую компанию, избегая грубых ошибок на этом пути, и заработать много денег. Я предлагаю вам, дорогие читатели, подход, при котором можно получать от действий, решений, процессов максимально возможный финансовый результат.

Я — менеджер, управленец. Люблю ресторанный бизнес и предпочитаю работать в нем. Сейчас я взяла небольшой (уже три года как) перерыв и консультирую разные ресторанные компании. Мне встречаются руководители и владельцы, которые нацелены только на деньги, а не на качество того продукта, который создают. Поэтому я решила написать книгу и объяснить, что между нашими решениями, действиями существует прямая финансовая связь.

Партнер проекта

Григорий Гуревич, основатель и президент компании UCS, соавтор систем автоматизации R-Keeper, StoreHouse и др.:
 
Вторая книга опытного ресторанного эксперта Виолетты Гвоздовской, автора бестселлера «Управление рестораном, который любит гостей», продолжает развитие темы эффективного управления рестораном, актуальной сегодня как никогда. В книге рассматриваются вопросы стандартизации бизнес-процессов, постановки системы качества в ресторане и управленческого учета, темы безопасности ресторана, управления людскими ресурсами. Структурный подход, технологии учета и методы анализа, предложенные автором, помогут руководителям предприятий общественного питания в реальной повседневной работе.

В книге уделено внимание вопросам автоматизации учета, что, на мой взгляд, очень важно, ведь современная профессиональная система управления является эффективным и надежным инструментом учета и контроля ресурсов, позволяющим оптимизировать бизнес-процессы и повышать прибыльность ресторана.

Управление рестораном, который любит прибыль
Доступные варианты:
Бумажный вариант
720 ₽
900 ₽
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Индустрия общественного питания и гостеприимства — одна из самых динамично развивающихся отраслей экономики. Каждый год в сегменте HoReCa появляется множество новых предложений — от оборудования и технологий до продуктов питания и сервисных решений.

Что ждет индустрию общественного питания и гостеприимства в 2016 году?

В специальных выпусках журнала «Ресторанные тренды» 2016:

  • более 100 ресторанных инноваций и трендов
  • около 30 новых авторских бизнес-концепций
  • более 100 советов по ведению бизнеса от лидеров рынка
  • 50 секретов увеличения прибыли в ресторане или отеле
  • минимум 20 бизнес-кейсов в каждом спецвыпуске
  • около дюжины интервью с самыми успешными предпринимателями

№ 1. Фастфуд и стритфуд

Весенний специальный выпуск посвящен таким трендам ресторанного бизнеса, как фастфуд и стритфуд.

Под обложкой этого издания:

  • новые авторские концепции уличной еды;
  • ТОП-10 оборудования для фастфуда;
  • особенности законодательства для нестационарных торговых объектов;
  • плюсы и минусы собственной логистической системы и аутсорса;
  • обзор продуктов для фастфуда и стритфуда;
  • личный опыт самых успешных ресторанных сетей.

№ 2. Фабрики-кухни и столовые нового формата

Этот специальный выпуск посвящен вопросам создания и продвижения заведений самого востребованного на сегодняшний день формата.

Из этого выпуска вы узнаете:

  • на каких условиях лучше работать с поставщиками;
  • как организовать логистику;
  • как вывести фабрику-кухню на самоокупаемость;
  • как организовать маркетинг фабрики-кухни
  • и многое другое.

№ 3. Тренды на профессиональной кухне + мастер-классы от звездных шеф-поваров

Здесь вы найдете ответы на вопросы:

  • как на отстать от времени?
  • что будет популярно у гостей в 2017 году?
  • как оптимизировать работу? 
  • как увеличить доходность?

№ 4. ИТОГИ ГОДА. Цифры, факты, мнения

  • ТРЕНДЫ, изменившие индустрию HoReCa.
  • Самые яркие ОТКРЫТИЯ.
  • Судьбоносные РЕШЕНИЯ.
  • ИДЕИ, которыми можно гордиться.
  • ЛЮДИ, своими примерами доказавшие, что в России можно и нужно делать ресторанный бизнес.
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Индустрия общественного питания и гостеприимства — одна из самых динамично развивающихся отраслей экономики. Каждый год в сегменте HoReCa появляется множество новых предложений — от оборудования и технологий до продуктов питания и сервисных решений.

Что ждет индустрию общественного питания и гостеприимства в 2016 году?

В специальных выпусках журнала «Ресторанные тренды» 2016:

  • более 100 ресторанных инноваций и трендов
  • около 30 новых авторских бизнес-концепций
  • более 100 советов по ведению бизнеса от лидеров рынка
  • 50 секретов увеличения прибыли в ресторане или отеле
  • минимум 20 бизнес-кейсов в каждом спецвыпуске
  • около дюжины интервью с самыми успешными предпринимателями

№ 1. Фастфуд и стритфуд

Весенний специальный выпуск посвящен таким трендам ресторанного бизнеса, как фастфуд и стритфуд.

Под обложкой этого издания:

  • новые авторские концепции уличной еды;
  • ТОП-10 оборудования для фастфуда;
  • особенности законодательства для нестационарных торговых объектов;
  • плюсы и минусы собственной логистической системы и аутсорса;
  • обзор продуктов для фастфуда и стритфуда;
  • личный опыт самых успешных ресторанных сетей.

№ 2. Фабрики-кухни и столовые нового формата

Этот специальный выпуск посвящен вопросам создания и продвижения заведений самого востребованного на сегодняшний день формата.

Из этого выпуска вы узнаете:

  • на каких условиях лучше работать с поставщиками;
  • как организовать логистику;
  • как вывести фабрику-кухню на самоокупаемость;
  • как организовать маркетинг фабрики-кухни
  • и многое другое.

№ 3. Тренды на профессиональной кухне + мастер-классы от звездных шеф-поваров

Здесь вы найдете ответы на вопросы:

  • как на отстать от времени?
  • что будет популярно у гостей в 2017 году?
  • как оптимизировать работу? 
  • как увеличить доходность?

№ 4. ИТОГИ ГОДА. Цифры, факты, мнения

  • ТРЕНДЫ, изменившие индустрию HoReCa.
  • Самые яркие ОТКРЫТИЯ.
  • Судьбоносные РЕШЕНИЯ.
  • ИДЕИ, которыми можно гордиться.
  • ЛЮДИ, своими примерами доказавшие, что в России можно и нужно делать ресторанный бизнес.
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[LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => SKU [USER_TYPE_SETTINGS] => Array ( [VIEW] => A [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Элемент каталога [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPECIAL] => Array ( [ID] => 301 [IBLOCK_ID] => 54 [NAME] => Спецпредложение [ACTIVE] => Y [SORT] => 6 [CODE] => SPECIAL [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Спецпредложение [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [SOLD_OUT] => Array ( [ID] => 1561 [IBLOCK_ID] => 54 [NAME] => Нет в продаже [ACTIVE] => Y [SORT] => 6 [CODE] => SOLD_OUT [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Нет в продаже [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [LIDER] => Array ( [ID] => 302 [IBLOCK_ID] => 54 [NAME] => Лидер продаж [ACTIVE] => Y [SORT] => 7 [CODE] => LIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Лидер продаж [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PERSON] => Array ( [ID] => 1614 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 11 [CODE] => PERSON [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 101 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [Izdatelstvo] => Array ( [ID] => 292 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => Izdatelstvo [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 184 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Ресторанные ведомости [PROPERTY_VALUE_ID] => 414221 [DESCRIPTION] => [~VALUE] => Ресторанные ведомости [~DESCRIPTION] => ) [SUPPLIER_ID] => Array ( [ID] => 305 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => SUPPLIER_ID [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 53 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 48521 [PROPERTY_VALUE_ID] => 414223 [DESCRIPTION] => [~VALUE] => 48521 [~DESCRIPTION] => ) [Kolichestvo_stranits] => Array ( [ID] => 293 [IBLOCK_ID] => 54 [NAME] => Количество страниц [ACTIVE] => Y [SORT] => 30 [CODE] => Kolichestvo_stranits [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 186 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество страниц [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 160 [PROPERTY_VALUE_ID] => 416783 [DESCRIPTION] => [~VALUE] => 160 [~DESCRIPTION] => ) [format] => Array ( [ID] => 294 [IBLOCK_ID] => 54 [NAME] => Формат [ACTIVE] => Y [SORT] => 40 [CODE] => format [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 304 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Формат [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 220х290х5 [PROPERTY_VALUE_ID] => 438829 [DESCRIPTION] => [~VALUE] => 220х290х5 [~DESCRIPTION] => ) [tip_obl] => Array ( [ID] => 295 [IBLOCK_ID] => 54 [NAME] => Тип обложки [ACTIVE] => Y [SORT] => 50 [CODE] => tip_obl [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 305 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип обложки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2016 [PROPERTY_VALUE_ID] => 414222 [DESCRIPTION] => [~VALUE] => 2016 [~DESCRIPTION] => ) [author_chef] => Array ( [ID] => 298 [IBLOCK_ID] => 54 [NAME] => Шеф-редактор [ACTIVE] => Y [SORT] => 100 [CODE] => author_chef [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 224 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Шеф-редактор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IMAGES] => Array ( [ID] => 303 [IBLOCK_ID] => 54 [NAME] => Фото товара [ACTIVE] => Y [SORT] => 500 [CODE] => IMAGES [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Фото товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 153767 [1] => 153768 [2] => 153769 [3] => 153770 ) [PROPERTY_VALUE_ID] => Array ( [0] => 440931 [1] => 440932 [2] => 440933 [3] => 440934 ) [DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => ) [~VALUE] => Array ( [0] => 153767 [1] => 153768 [2] => 153769 [3] => 153770 ) [~DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => ) ) [RAZRAB] => Array ( [ID] => 692 [IBLOCK_ID] => 54 [NAME] => Разработчик [ACTIVE] => Y [SORT] => 500 [CODE] => RAZRAB [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Разработчик [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SIMILAR] => Array ( [ID] => 703 [IBLOCK_ID] => 54 [NAME] => Похожие товары [ACTIVE] => Y [SORT] => 500 [CODE] => SIMILAR [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Похожие товары [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [MARKET] => Array ( [ID] => 713 [IBLOCK_ID] => 54 [NAME] => Добавить в YML [ACTIVE] => Y [SORT] => 500 [CODE] => MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Добавить в YML [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [COUNT_SHOW] => Array ( [ID] => 805 [IBLOCK_ID] => 54 [NAME] => Количество показов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_SHOW [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество показов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_CLICK] => Array ( [ID] => 806 [IBLOCK_ID] => 54 [NAME] => Количество переходов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_CLICK [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество переходов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_ORDER] => Array ( [ID] => 807 [IBLOCK_ID] => 54 [NAME] => Количество Заказов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_ORDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество Заказов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [YANDEX_MARKET] => Array ( [ID] => 814 [IBLOCK_ID] => 54 [NAME] => Данный товар уйдет в яндек маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Данный товар уйдет в яндек маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ARTICLE] => Array ( [ID] => 1518 [IBLOCK_ID] => 54 [NAME] => Артикул [ACTIVE] => Y [SORT] => 500 [CODE] => ARTICLE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Артикул [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SET_ELEMENTS] => Array ( [ID] => 1519 [IBLOCK_ID] => 54 [NAME] => Товары в комплекте [ACTIVE] => Y [SORT] => 500 [CODE] => SET_ELEMENTS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товары в комплекте [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DISCOUNT] => Array ( [ID] => 1520 [IBLOCK_ID] => 54 [NAME] => Цена со скидкой для акционных товаров [ACTIVE] => Y [SORT] => 500 [CODE] => DISCOUNT [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена со скидкой для акционных товаров [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_IMG] => Array ( [ID] => 1542 [IBLOCK_ID] => 54 [NAME] => Изображение для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_IMG [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Изображение для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_LINK] => Array ( [ID] => 1543 [IBLOCK_ID] => 54 [NAME] => Ссылка для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHOW_IN_SLIDER] => Array ( [ID] => 1544 [IBLOCK_ID] => 54 [NAME] => Показывать в слайдере [ACTIVE] => Y [SORT] => 500 [CODE] => SHOW_IN_SLIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Показывать в слайдере [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ANNOUNCE_ON_MAIN] => Array ( [ID] => 1619 [IBLOCK_ID] => 54 [NAME] => Выгружать на главную [ACTIVE] => Y [SORT] => 500 [CODE] => ANNOUNCE_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Выгружать на главную [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [BIND_WEBINARS] => Array ( [ID] => 1821 [IBLOCK_ID] => 54 [NAME] => Привязка в вебинарам [ACTIVE] => Y [SORT] => 500 [CODE] => BIND_WEBINARS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 92 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => Y ) [HINT] => При наличии привязки, после покупки этого товара пользователю предоставляется возможность просмотреть вебинар в своем личном кабинете в соответствующем разделе [~NAME] => Привязка в вебинарам [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHARE] => Array ( [ID] => 1828 [IBLOCK_ID] => 54 [NAME] => Акция [ACTIVE] => Y [SORT] => 500 [CODE] => SHARE [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Акция [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [FREE_SHIPPING] => Array ( [ID] => 1829 [IBLOCK_ID] => 54 [NAME] => Бесплатная доставка [ACTIVE] => Y [SORT] => 500 [CODE] => FREE_SHIPPING [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Бесплатная доставка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [URL_ELECTRONIC_VERSION] => Array ( [ID] => 1830 [IBLOCK_ID] => 54 [NAME] => Ссылка на электронную версию [ACTIVE] => Y [SORT] => 500 [CODE] => URL_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на электронную версию [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PRICE_ELECTRONIC_VERSION] => Array ( [ID] => 1831 [IBLOCK_ID] => 54 [NAME] => Цена электронной версии [ACTIVE] => Y [SORT] => 500 [CODE] => PRICE_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 0 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 0 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена электронной версии [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PUBLISHED_WITH_SUPPORT] => Array ( [ID] => 1832 [IBLOCK_ID] => 54 [NAME] => Издано при поддержке [ACTIVE] => Y [SORT] => 500 [CODE] => PUBLISHED_WITH_SUPPORT [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Издано при поддержке [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PREVIEW_PDF] => Array ( [ID] => 1833 [IBLOCK_ID] => 54 [NAME] => Превью книги (PDF) [ACTIVE] => Y [SORT] => 500 [CODE] => PREVIEW_PDF [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => pdf [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Превью книги (PDF) [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPEC_INFORMATION] => Array ( [ID] => 1834 [IBLOCK_ID] => 54 [NAME] => Спец. информация [ACTIVE] => Y [SORT] => 500 [CODE] => SPEC_INFORMATION [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Спец. информация [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [TEXT] => Успейте подписаться на 4 СПЕЦвыпуска по СПЕЦцене! [TYPE] => HTML ) [PROPERTY_VALUE_ID] => 444542 [DESCRIPTION] => [~VALUE] => Array ( [TEXT] => Успейте подписаться на 4 СПЕЦвыпуска по СПЕЦцене! [TYPE] => HTML ) [~DESCRIPTION] => ) [HAS_ELECTRONIC_VERSION] => Array ( [ID] => 1835 [IBLOCK_ID] => 54 [NAME] => Есть электронная версия [ACTIVE] => Y [SORT] => 500 [CODE] => HAS_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Есть электронная версия [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_OFFER] => Array ( [ID] => 1843 [IBLOCK_ID] => 54 [NAME] => Товар является торговым предложением [ACTIVE] => Y [SORT] => 500 [CODE] => IS_OFFER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар является торговым предложением [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_HAVE_OFFERS] => Array ( [ID] => 1844 [IBLOCK_ID] => 54 [NAME] => Товар имеет торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => IS_HAVE_OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар имеет торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [OFFERS] => Array ( [ID] => 1845 [IBLOCK_ID] => 54 [NAME] => Торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OFFER_PROP_OPTIONS] => Array ( [ID] => 1846 [IBLOCK_ID] => 54 [NAME] => Опции товара [ACTIVE] => Y [SORT] => 500 [CODE] => OFFER_PROP_OPTIONS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Опции товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [DELIVERY_PRICE] => Array ( [ID] => 1793 [IBLOCK_ID] => 54 [NAME] => Стоимость доставки [ACTIVE] => Y [SORT] => 1000 [CODE] => DELIVERY_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость доставки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 0 [PROPERTY_VALUE_ID] => 427081 [DESCRIPTION] => [~VALUE] => 0 [~DESCRIPTION] => ) [OZON_LINK] => Array ( [ID] => 1794 [IBLOCK_ID] => 54 [NAME] => Ссылка на OZON [ACTIVE] => Y [SORT] => 1100 [CODE] => OZON_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [LABIRINT_LINK] => Array ( [ID] => 1795 [IBLOCK_ID] => 54 [NAME] => Ссылка на labirint [ACTIVE] => Y [SORT] => 1200 [CODE] => LABIRINT_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OZON_PRICE] => Array ( [ID] => 1796 [IBLOCK_ID] => 54 [NAME] => Стоимость на OZON [ACTIVE] => Y [SORT] => 1300 [CODE] => OZON_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [LABIRINT_PRICE] => Array ( [ID] => 1797 [IBLOCK_ID] => 54 [NAME] => Стоимость на labirint [ACTIVE] => Y [SORT] => 1400 [CODE] => LABIRINT_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OLD_PRICE] => Array ( [ID] => 1798 [IBLOCK_ID] => 54 [NAME] => Старая цена [ACTIVE] => Y [SORT] => 1500 [CODE] => OLD_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Старая цена [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [ISBN] => Array ( [ID] => 1799 [IBLOCK_ID] => 54 [NAME] => ISBN [ACTIVE] => Y [SORT] => 2000 [CODE] => ISBN [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ISBN [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [ID_JOOMAG] => Array ( [ID] => 1842 [IBLOCK_ID] => 54 [NAME] => ID Joomag [ACTIVE] => Y [SORT] => 2100 [CODE] => ID_JOOMAG [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ID Joomag [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) ) [DISPLAY_PROPERTIES] => Array ( [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2016 [PROPERTY_VALUE_ID] => 414222 [DESCRIPTION] => [~VALUE] => 2016 [~DESCRIPTION] => [DISPLAY_VALUE] => 2016 ) ) [PRODUCT_PROPERTIES] => Array ( ) [PRODUCT_PROPERTIES_FILL] => Array ( ) [CATALOG_MEASURE_RATIO] => 1 [CATALOG_MEASURE_NAME] => шт [~CATALOG_MEASURE_NAME] => шт [PRICES] => Array ( [BASE] => Array ( [VALUE_NOVAT] => 1200 [PRINT_VALUE_NOVAT] => 1 200 руб [VALUE_VAT] => 1200 [PRINT_VALUE_VAT] => 1 200 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 1200 [PRINT_DISCOUNT_VALUE_NOVAT] => 1 200 руб [DISCOUNT_VALUE_VAT] => 1200 [PRINT_DISCOUNT_VALUE_VAT] => 1 200 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 1200 [ROUND_VALUE_NOVAT] => 1200 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9198 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 1200 [PRINT_VALUE] => 1 200 руб [UNROUND_DISCOUNT_VALUE] => 1200 [DISCOUNT_VALUE] => 1200 [PRINT_DISCOUNT_VALUE] => 1 200 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) ) [PRICE_MATRIX] => [MIN_PRICE] => Array ( [VALUE_NOVAT] => 1200 [PRINT_VALUE_NOVAT] => 1 200 руб [VALUE_VAT] => 1200 [PRINT_VALUE_VAT] => 1 200 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 1200 [PRINT_DISCOUNT_VALUE_NOVAT] => 1 200 руб [DISCOUNT_VALUE_VAT] => 1200 [PRINT_DISCOUNT_VALUE_VAT] => 1 200 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 1200 [ROUND_VALUE_NOVAT] => 1200 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9198 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 1200 [PRINT_VALUE] => 1 200 руб [UNROUND_DISCOUNT_VALUE] => 1200 [DISCOUNT_VALUE] => 1200 [PRINT_DISCOUNT_VALUE] => 1 200 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) [CAN_BUY] => 1 [~BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=BUY&id=114423 [BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=BUY&id=114423 [~ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=ADD2BASKET&id=114423 [ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=ADD2BASKET&id=114423 [~SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=SUBSCRIBE_PRODUCT&id=114423 [SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=SUBSCRIBE_PRODUCT&id=114423 [SECTION] => Array ( 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[ID] => 116169 [~ID] => 116169 [IBLOCK_ID] => 54 [~IBLOCK_ID] => 54 [CODE] => restorannye_vedomosti_godovaya_podpiska_pechatnaya_elektronnaya_versii [~CODE] => restorannye_vedomosti_godovaya_podpiska_pechatnaya_elektronnaya_versii [XML_ID] => 116169 [~XML_ID] => 116169 [NAME] => Журнал «Ресторанные ведомости» 2017. 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Каждый номер уникален — интервью с первыми лицами ресторанного рынка, эксклюзивные комментарии, советы экспертов, практические рекомендации рестораторам, мастер-классы от ведущих шеф-поваров, истории успеха, обзоры продукции и новых технологий, и еще множество полезной информации для вашего бизнеса. Мы не задаем вопросы, мы даем ответы! [PREVIEW_TEXT_TYPE] => text [~PREVIEW_TEXT_TYPE] => text [DETAIL_TEXT] =>

В новом номере журнала «Ресторанные ведомости»:

Тема номера

Аутсорсинг. Какие процессы рестораторы отдают «в хорошие руки»?

Cover story

Дмитрий Зотов рассказал о том, почему он сменил китель шеф-повара на пиджак ресторатора, как не расплеваться с партнерами и почему повара идут в курьеры.

Событие

II Ресторанный экономический форум и главные темы индустрии: драйверы роста, инвестиции, диверсификация, потребитель поколения Next

Мнение

Дискуссия о сути бизнеса: всегда ли прав клиент

Также в номере:

  • Рестопрактикумы — глубокое погружение в тему
  • Советы бывалых: как уследить за законами?
  • Стоит ли доверять агрегаторам доставки еды из ресторанов
  • Как правильно сотрудничать с аутсорсерами?
  • Подводные камни работы в ТЦ
  • SHEFART EXPERT — первые результаты проработок и дегустаций

Присоединяйтесь - подписывайтесь!


[~DETAIL_TEXT] =>

В новом номере журнала «Ресторанные ведомости»:

Тема номера

Аутсорсинг. Какие процессы рестораторы отдают «в хорошие руки»?

Cover story

Дмитрий Зотов рассказал о том, почему он сменил китель шеф-повара на пиджак ресторатора, как не расплеваться с партнерами и почему повара идут в курьеры.

Событие

II Ресторанный экономический форум и главные темы индустрии: драйверы роста, инвестиции, диверсификация, потребитель поколения Next

Мнение

Дискуссия о сути бизнеса: всегда ли прав клиент

Также в номере:

  • Рестопрактикумы — глубокое погружение в тему
  • Советы бывалых: как уследить за законами?
  • Стоит ли доверять агрегаторам доставки еды из ресторанов
  • Как правильно сотрудничать с аутсорсерами?
  • Подводные камни работы в ТЦ
  • SHEFART EXPERT — первые результаты проработок и дегустаций

Присоединяйтесь - подписывайтесь!


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[USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Спецпредложение [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [SOLD_OUT] => Array ( [ID] => 1561 [IBLOCK_ID] => 54 [NAME] => Нет в продаже [ACTIVE] => Y [SORT] => 6 [CODE] => SOLD_OUT [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Нет в продаже [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [LIDER] => Array ( [ID] => 302 [IBLOCK_ID] => 54 [NAME] => Лидер продаж [ACTIVE] => Y [SORT] => 7 [CODE] => LIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Лидер продаж [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PERSON] => Array ( [ID] => 1614 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 11 [CODE] => PERSON [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 101 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [Izdatelstvo] => Array ( [ID] => 292 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => Izdatelstvo [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 184 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Ресторанные ведомости [PROPERTY_VALUE_ID] => 448500 [DESCRIPTION] => [~VALUE] => Ресторанные ведомости [~DESCRIPTION] => ) [SUPPLIER_ID] => Array ( [ID] => 305 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => SUPPLIER_ID [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 53 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 48521 [PROPERTY_VALUE_ID] => 448505 [DESCRIPTION] => [~VALUE] => 48521 [~DESCRIPTION] => ) [Kolichestvo_stranits] => Array ( [ID] => 293 [IBLOCK_ID] => 54 [NAME] => Количество страниц [ACTIVE] => Y [SORT] => 30 [CODE] => Kolichestvo_stranits [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 186 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество страниц [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 80 [PROPERTY_VALUE_ID] => 448501 [DESCRIPTION] => [~VALUE] => 80 [~DESCRIPTION] => ) [format] => Array ( [ID] => 294 [IBLOCK_ID] => 54 [NAME] => Формат [ACTIVE] => Y [SORT] => 40 [CODE] => format [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 304 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Формат [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 220х290х5 [PROPERTY_VALUE_ID] => 448502 [DESCRIPTION] => [~VALUE] => 220х290х5 [~DESCRIPTION] => ) [tip_obl] => Array ( [ID] => 295 [IBLOCK_ID] => 54 [NAME] => Тип обложки [ACTIVE] => Y [SORT] => 50 [CODE] => tip_obl [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 305 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип обложки [~DEFAULT_VALUE] => [VALUE_ENUM] => Array ( [0] => Мягкая обложка ) [VALUE_XML_ID] => Array ( [0] => d0f7369786cc06b5755cfcc13a984770 ) [VALUE_SORT] => Array ( [0] => 10 ) [VALUE] => Array ( [0] => Мягкая обложка ) [PROPERTY_VALUE_ID] => Array ( [0] => 451913 ) [VALUE_ENUM_ID] => Array ( [0] => 1000 ) [DESCRIPTION] => Array ( [0] => ) [~VALUE] => Array ( [0] => Мягкая обложка ) [~DESCRIPTION] => Array ( [0] => ) ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2017 [PROPERTY_VALUE_ID] => 448504 [DESCRIPTION] => [~VALUE] => 2017 [~DESCRIPTION] => ) [author_chef] => Array ( [ID] => 298 [IBLOCK_ID] => 54 [NAME] => Шеф-редактор [ACTIVE] => Y [SORT] => 100 [CODE] => author_chef [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 224 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Шеф-редактор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IMAGES] => Array ( [ID] => 303 [IBLOCK_ID] => 54 [NAME] => Фото товара [ACTIVE] => Y [SORT] => 500 [CODE] => IMAGES [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Фото товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [RAZRAB] => Array ( [ID] => 692 [IBLOCK_ID] => 54 [NAME] => Разработчик [ACTIVE] => Y [SORT] => 500 [CODE] => RAZRAB [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Разработчик [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SIMILAR] => Array ( [ID] => 703 [IBLOCK_ID] => 54 [NAME] => Похожие товары [ACTIVE] => Y [SORT] => 500 [CODE] => SIMILAR [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Похожие товары [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [MARKET] => Array ( [ID] => 713 [IBLOCK_ID] => 54 [NAME] => Добавить в YML [ACTIVE] => Y [SORT] => 500 [CODE] => MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Добавить в YML [~DEFAULT_VALUE] => [VALUE_ENUM] => Да [VALUE_XML_ID] => 1 [VALUE_SORT] => 500 [VALUE] => Да [PROPERTY_VALUE_ID] => 451914 [VALUE_ENUM_ID] => 1073 [DESCRIPTION] => [~VALUE] => Да [~DESCRIPTION] => ) [COUNT_SHOW] => Array ( [ID] => 805 [IBLOCK_ID] => 54 [NAME] => Количество показов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_SHOW [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество показов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 55 [PROPERTY_VALUE_ID] => 448507 [DESCRIPTION] => [~VALUE] => 55 [~DESCRIPTION] => ) [COUNT_CLICK] => Array ( [ID] => 806 [IBLOCK_ID] => 54 [NAME] => Количество переходов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_CLICK [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество переходов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 42 [PROPERTY_VALUE_ID] => 448508 [DESCRIPTION] => [~VALUE] => 42 [~DESCRIPTION] => ) [COUNT_ORDER] => Array ( [ID] => 807 [IBLOCK_ID] => 54 [NAME] => Количество Заказов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_ORDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество Заказов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 11 [PROPERTY_VALUE_ID] => 448509 [DESCRIPTION] => [~VALUE] => 11 [~DESCRIPTION] => ) [YANDEX_MARKET] => Array ( [ID] => 814 [IBLOCK_ID] => 54 [NAME] => Данный товар уйдет в яндек маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Данный товар уйдет в яндек маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ARTICLE] => Array ( [ID] => 1518 [IBLOCK_ID] => 54 [NAME] => Артикул [ACTIVE] => Y [SORT] => 500 [CODE] => ARTICLE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Артикул [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SET_ELEMENTS] => Array ( [ID] => 1519 [IBLOCK_ID] => 54 [NAME] => Товары в комплекте [ACTIVE] => Y [SORT] => 500 [CODE] => SET_ELEMENTS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товары в комплекте [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DISCOUNT] => Array ( [ID] => 1520 [IBLOCK_ID] => 54 [NAME] => Цена со скидкой для акционных товаров [ACTIVE] => Y [SORT] => 500 [CODE] => DISCOUNT [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена со скидкой для акционных товаров [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_IMG] => Array ( [ID] => 1542 [IBLOCK_ID] => 54 [NAME] => Изображение для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_IMG [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Изображение для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_LINK] => Array ( [ID] => 1543 [IBLOCK_ID] => 54 [NAME] => Ссылка для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHOW_IN_SLIDER] => Array ( [ID] => 1544 [IBLOCK_ID] => 54 [NAME] => Показывать в слайдере [ACTIVE] => Y [SORT] => 500 [CODE] => SHOW_IN_SLIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Показывать в слайдере [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ANNOUNCE_ON_MAIN] => Array ( [ID] => 1619 [IBLOCK_ID] => 54 [NAME] => Выгружать на главную [ACTIVE] => Y [SORT] => 500 [CODE] => ANNOUNCE_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Выгружать на главную [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [BIND_WEBINARS] => Array ( [ID] => 1821 [IBLOCK_ID] => 54 [NAME] => Привязка в вебинарам [ACTIVE] => Y [SORT] => 500 [CODE] => BIND_WEBINARS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 92 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => Y ) [HINT] => При наличии привязки, после покупки этого товара пользователю предоставляется возможность просмотреть вебинар в своем личном кабинете в соответствующем разделе [~NAME] => Привязка в вебинарам [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHARE] => Array ( [ID] => 1828 [IBLOCK_ID] => 54 [NAME] => Акция [ACTIVE] => Y [SORT] => 500 [CODE] => SHARE [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Акция [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [FREE_SHIPPING] => Array ( [ID] => 1829 [IBLOCK_ID] => 54 [NAME] => Бесплатная доставка [ACTIVE] => Y [SORT] => 500 [CODE] => FREE_SHIPPING [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Бесплатная доставка [~DEFAULT_VALUE] => [VALUE_ENUM] => да [VALUE_XML_ID] => Y [VALUE_SORT] => 500 [VALUE] => да [PROPERTY_VALUE_ID] => 451915 [VALUE_ENUM_ID] => 1547 [DESCRIPTION] => [~VALUE] => да [~DESCRIPTION] => ) [URL_ELECTRONIC_VERSION] => Array ( [ID] => 1830 [IBLOCK_ID] => 54 [NAME] => Ссылка на электронную версию [ACTIVE] => Y [SORT] => 500 [CODE] => URL_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на электронную версию [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://j.restoranoff.ru/07-231-2017/0216106001499432880 [PROPERTY_VALUE_ID] => 448512 [DESCRIPTION] => [~VALUE] => http://j.restoranoff.ru/07-231-2017/0216106001499432880 [~DESCRIPTION] => ) [PRICE_ELECTRONIC_VERSION] => Array ( [ID] => 1831 [IBLOCK_ID] => 54 [NAME] => Цена электронной версии [ACTIVE] => Y [SORT] => 500 [CODE] => PRICE_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 0 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 0 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена электронной версии [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PUBLISHED_WITH_SUPPORT] => Array ( [ID] => 1832 [IBLOCK_ID] => 54 [NAME] => Издано при поддержке [ACTIVE] => Y [SORT] => 500 [CODE] => PUBLISHED_WITH_SUPPORT [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Издано при поддержке [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PREVIEW_PDF] => Array ( [ID] => 1833 [IBLOCK_ID] => 54 [NAME] => Превью книги (PDF) [ACTIVE] => Y [SORT] => 500 [CODE] => PREVIEW_PDF [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => pdf [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Превью книги (PDF) [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPEC_INFORMATION] => Array ( [ID] => 1834 [IBLOCK_ID] => 54 [NAME] => Спец. информация [ACTIVE] => Y [SORT] => 500 [CODE] => SPEC_INFORMATION [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Спец. информация [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [TEXT] => <span style="color: #ff0000;">Подписка действительна до 10 августа 2017г.</span> [TYPE] => HTML ) [PROPERTY_VALUE_ID] => 451906 [DESCRIPTION] => [~VALUE] => Array ( [TEXT] => Подписка действительна до 10 августа 2017г. [TYPE] => HTML ) [~DESCRIPTION] => ) [HAS_ELECTRONIC_VERSION] => Array ( [ID] => 1835 [IBLOCK_ID] => 54 [NAME] => Есть электронная версия [ACTIVE] => Y [SORT] => 500 [CODE] => HAS_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Есть электронная версия [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_OFFER] => Array ( [ID] => 1843 [IBLOCK_ID] => 54 [NAME] => Товар является торговым предложением [ACTIVE] => Y [SORT] => 500 [CODE] => IS_OFFER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар является торговым предложением [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_HAVE_OFFERS] => Array ( [ID] => 1844 [IBLOCK_ID] => 54 [NAME] => Товар имеет торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => IS_HAVE_OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар имеет торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [OFFERS] => Array ( [ID] => 1845 [IBLOCK_ID] => 54 [NAME] => Торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OFFER_PROP_OPTIONS] => Array ( [ID] => 1846 [IBLOCK_ID] => 54 [NAME] => Опции товара [ACTIVE] => Y [SORT] => 500 [CODE] => OFFER_PROP_OPTIONS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Опции товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [DELIVERY_PRICE] => Array ( [ID] => 1793 [IBLOCK_ID] => 54 [NAME] => Стоимость доставки [ACTIVE] => Y [SORT] => 1000 [CODE] => DELIVERY_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость доставки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 0 [PROPERTY_VALUE_ID] => 448510 [DESCRIPTION] => [~VALUE] => 0 [~DESCRIPTION] => ) [OZON_LINK] => Array ( [ID] => 1794 [IBLOCK_ID] => 54 [NAME] => Ссылка на OZON [ACTIVE] => Y [SORT] => 1100 [CODE] => OZON_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [LABIRINT_LINK] => Array ( [ID] => 1795 [IBLOCK_ID] => 54 [NAME] => Ссылка на labirint [ACTIVE] => Y [SORT] => 1200 [CODE] => LABIRINT_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OZON_PRICE] => Array ( [ID] => 1796 [IBLOCK_ID] => 54 [NAME] => Стоимость на OZON [ACTIVE] => Y [SORT] => 1300 [CODE] => OZON_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [LABIRINT_PRICE] => Array ( [ID] => 1797 [IBLOCK_ID] => 54 [NAME] => Стоимость на labirint [ACTIVE] => Y [SORT] => 1400 [CODE] => LABIRINT_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OLD_PRICE] => Array ( [ID] => 1798 [IBLOCK_ID] => 54 [NAME] => Старая цена [ACTIVE] => Y [SORT] => 1500 [CODE] => OLD_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Старая цена [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [ISBN] => Array ( [ID] => 1799 [IBLOCK_ID] => 54 [NAME] => ISBN [ACTIVE] => Y [SORT] => 2000 [CODE] => ISBN [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ISBN [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [ID_JOOMAG] => Array ( [ID] => 1842 [IBLOCK_ID] => 54 [NAME] => ID Joomag [ACTIVE] => Y [SORT] => 2100 [CODE] => ID_JOOMAG [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ID Joomag [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 0216106001499432880 [PROPERTY_VALUE_ID] => 451076 [DESCRIPTION] => [~VALUE] => 0216106001499432880 [~DESCRIPTION] => ) ) [DISPLAY_PROPERTIES] => Array ( [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2017 [PROPERTY_VALUE_ID] => 448504 [DESCRIPTION] => [~VALUE] => 2017 [~DESCRIPTION] => [DISPLAY_VALUE] => 2017 ) ) [PRODUCT_PROPERTIES] => Array ( ) [PRODUCT_PROPERTIES_FILL] => Array ( ) [CATALOG_MEASURE_RATIO] => 1 [CATALOG_MEASURE_NAME] => шт [~CATALOG_MEASURE_NAME] => шт [PRICES] => Array ( [BASE] => Array ( [VALUE_NOVAT] => 5900 [PRINT_VALUE_NOVAT] => 5 900 руб [VALUE_VAT] => 5900 [PRINT_VALUE_VAT] => 5 900 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 5900 [PRINT_DISCOUNT_VALUE_NOVAT] => 5 900 руб [DISCOUNT_VALUE_VAT] => 5900 [PRINT_DISCOUNT_VALUE_VAT] => 5 900 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 5900 [ROUND_VALUE_NOVAT] => 5900 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9250 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 5900 [PRINT_VALUE] => 5 900 руб [UNROUND_DISCOUNT_VALUE] => 5900 [DISCOUNT_VALUE] => 5900 [PRINT_DISCOUNT_VALUE] => 5 900 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) ) [PRICE_MATRIX] => [MIN_PRICE] => Array ( [VALUE_NOVAT] => 5900 [PRINT_VALUE_NOVAT] => 5 900 руб [VALUE_VAT] => 5900 [PRINT_VALUE_VAT] => 5 900 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 5900 [PRINT_DISCOUNT_VALUE_NOVAT] => 5 900 руб [DISCOUNT_VALUE_VAT] => 5900 [PRINT_DISCOUNT_VALUE_VAT] => 5 900 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 5900 [ROUND_VALUE_NOVAT] => 5900 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9250 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y 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[~PREVIEW_TEXT] => Книга о стратегии эффективной информационной «раскрутки» ресторана сегодня. [PREVIEW_TEXT_TYPE] => text [~PREVIEW_TEXT_TYPE] => text [DETAIL_TEXT] =>

О чем эта книга

В новой книге Олега Назарова со свойственным ему юмором разобрано более сотни различных кейсов со всей России, иллюстрирующих поистине безграничные возможности креативной раскрутки ресторанов. Ну и, конечно, здесь прописываются алгоритмы, как добиться успеха собственными силами, без обращения к помощи рекламных и PR-агентств.

Для кого эта книга

Книга «Продвижение ресторана за три копейки» поможет владельцам и управляющим, заинтересованным в эффективной и малобюджетной «раскрутке», привлечь внимание к заведению и завоевать расположение гостей.

Почему мы решили издать эту книгу

Двенадцать лет прошло с выхода первой книги Олега Назарова «Как раскрутить ресторан» — культового бестселлера на ресторанном рынке. Но время идет, и мир изменился до неузнаваемости. С одной стороны, грянул кризис, лишив рестораторов и без того ограниченных бюджетов на продвижение. С другой — появились абсолютно новые каналы коммуникации, прежде всего социальные сети, немыслимые в прошлом. Как быстро и легко сделать ресторан узнаваемым и посещаемым, затратив на это буквально три копейки? Об этом — новая книга знаменитого пиарщика и ресторанного критика.

От автора

«Спокойные и "жирные" нулевые закончились. Волны кризиса стали с печальной регулярностью накрывать и мировую, и российскую экономику… В такой предгрозовой атмосфере выручки ресторанов идут вниз — у одних, чтобы питаться вне дома, нет денег; у других — желания… В результате рекламный бюджет в ресторанах сводится к минимуму, а раскручивать заведение все равно как-то надо…

Вот и стоит перед рестораторами задача: используя новые возможности коммуникаций, буквально из ничего сварганить то, что можно назвать продвиженческой кашей из топора. И чтобы потенциальные потребители (гости ресторана) не только бы заглотнули эту кашу, но еще и попросили добавки.

А теперь новость приятная: задача эта, несмотря на кажущуюся тяжесть ситуации, очень даже решаемая. Миссия выполнима, как сказал бы Том Круз. Оглянитесь по сторонам — некоторые заведения и сегодня прекрасно себя чувствуют, они на слуху, публика приходит в них снова и снова… Как они всего этого добиваются? А очень просто — отвечают на вызовы эпохи адекватными способами. Мне очень приятно, что я причастен к успеху многих таких мест в самых разных российских регионах, поскольку лично участвовал в создании концепции их продвижения… Цель же написания данной книги — поделиться созданными наработками малобюджетной раскрутки ресторана абсолютно со всеми желающими это услышать».

Партнер проекта

Борис Игнатьев, президент компании СКБАРА:

«В своей новой книге известный промоутер и ресторанный критик Олег Назаров красиво, четко и, как всегда, остроумно раскладывает «по полочкам» стратегию эффективной информационной раскрутки ресторана сегодня.

Любая игра способствует привлечению гостей, утверждает автор, и на многих примерах показывает ее вариативность. Как перенести эту игру на просторы интернета, как ее выстроить при общении с гостем, как связать традиционные и современные коммуникации, как стимулировать сбыт в ресторане банальными, на первый взгляд, инструментами… Главное во всем этом — инновационность мышления.

Справедливость этой мысли, особенно с учетом развития интернет-технологий, верна для всех сфер ресторанного бизнеса. Например, наша система СКБАРА благодаря инновационным решениям дает возможность полного контроля заведения не только на месте, но и в режиме on-line — в любое время из любой точки мира владелец может следить за его работой.

Отличные финансовые результаты, увеличение прибыли за счет повышения качества и скорости обслуживания, снижение издержек и потерь, исключение воровства и халатности работников — таков идеал ресторанного бизнеса. И СКБАРА позволит вам к нему приблизиться в самые короткие сроки. Свидетельство тому — более чем успешная работа системы контроля у наших друзей и партнеров.

Мы рады видеть вас в рядах читателей этой книги!»


[~DETAIL_TEXT] =>

О чем эта книга

В новой книге Олега Назарова со свойственным ему юмором разобрано более сотни различных кейсов со всей России, иллюстрирующих поистине безграничные возможности креативной раскрутки ресторанов. Ну и, конечно, здесь прописываются алгоритмы, как добиться успеха собственными силами, без обращения к помощи рекламных и PR-агентств.

Для кого эта книга

Книга «Продвижение ресторана за три копейки» поможет владельцам и управляющим, заинтересованным в эффективной и малобюджетной «раскрутке», привлечь внимание к заведению и завоевать расположение гостей.

Почему мы решили издать эту книгу

Двенадцать лет прошло с выхода первой книги Олега Назарова «Как раскрутить ресторан» — культового бестселлера на ресторанном рынке. Но время идет, и мир изменился до неузнаваемости. С одной стороны, грянул кризис, лишив рестораторов и без того ограниченных бюджетов на продвижение. С другой — появились абсолютно новые каналы коммуникации, прежде всего социальные сети, немыслимые в прошлом. Как быстро и легко сделать ресторан узнаваемым и посещаемым, затратив на это буквально три копейки? Об этом — новая книга знаменитого пиарщика и ресторанного критика.

От автора

«Спокойные и "жирные" нулевые закончились. Волны кризиса стали с печальной регулярностью накрывать и мировую, и российскую экономику… В такой предгрозовой атмосфере выручки ресторанов идут вниз — у одних, чтобы питаться вне дома, нет денег; у других — желания… В результате рекламный бюджет в ресторанах сводится к минимуму, а раскручивать заведение все равно как-то надо…

Вот и стоит перед рестораторами задача: используя новые возможности коммуникаций, буквально из ничего сварганить то, что можно назвать продвиженческой кашей из топора. И чтобы потенциальные потребители (гости ресторана) не только бы заглотнули эту кашу, но еще и попросили добавки.

А теперь новость приятная: задача эта, несмотря на кажущуюся тяжесть ситуации, очень даже решаемая. Миссия выполнима, как сказал бы Том Круз. Оглянитесь по сторонам — некоторые заведения и сегодня прекрасно себя чувствуют, они на слуху, публика приходит в них снова и снова… Как они всего этого добиваются? А очень просто — отвечают на вызовы эпохи адекватными способами. Мне очень приятно, что я причастен к успеху многих таких мест в самых разных российских регионах, поскольку лично участвовал в создании концепции их продвижения… Цель же написания данной книги — поделиться созданными наработками малобюджетной раскрутки ресторана абсолютно со всеми желающими это услышать».

Партнер проекта

Борис Игнатьев, президент компании СКБАРА:

«В своей новой книге известный промоутер и ресторанный критик Олег Назаров красиво, четко и, как всегда, остроумно раскладывает «по полочкам» стратегию эффективной информационной раскрутки ресторана сегодня.

Любая игра способствует привлечению гостей, утверждает автор, и на многих примерах показывает ее вариативность. Как перенести эту игру на просторы интернета, как ее выстроить при общении с гостем, как связать традиционные и современные коммуникации, как стимулировать сбыт в ресторане банальными, на первый взгляд, инструментами… Главное во всем этом — инновационность мышления.

Справедливость этой мысли, особенно с учетом развития интернет-технологий, верна для всех сфер ресторанного бизнеса. Например, наша система СКБАРА благодаря инновационным решениям дает возможность полного контроля заведения не только на месте, но и в режиме on-line — в любое время из любой точки мира владелец может следить за его работой.

Отличные финансовые результаты, увеличение прибыли за счет повышения качества и скорости обслуживания, снижение издержек и потерь, исключение воровства и халатности работников — таков идеал ресторанного бизнеса. И СКБАРА позволит вам к нему приблизиться в самые короткие сроки. Свидетельство тому — более чем успешная работа системы контроля у наших друзей и партнеров.

Мы рады видеть вас в рядах читателей этой книги!»


[DETAIL_TEXT_TYPE] => html [~DETAIL_TEXT_TYPE] => html [DATE_CREATE] => 07.09.2014 21:57:43 [~DATE_CREATE] => 07.09.2014 21:57:43 [CREATED_BY] => 1756 [~CREATED_BY] => 1756 [TIMESTAMP_X] => 26.07.2017 18:01:57 [~TIMESTAMP_X] => 26.07.2017 18:01:57 [MODIFIED_BY] => 186 [~MODIFIED_BY] => 186 [TAGS] => [~TAGS] => [IBLOCK_SECTION_ID] => 3798 [~IBLOCK_SECTION_ID] => 3798 [DETAIL_PAGE_URL] => /books/spetspredlozheniya/prodvizhenie_restorana_za_tri_kopeyki/ [~DETAIL_PAGE_URL] => /books/spetspredlozheniya/prodvizhenie_restorana_za_tri_kopeyki/ [DETAIL_PICTURE] => Array ( [ID] => 90588 [TIMESTAMP_X] => 09.09.2014 17:41:08 [MODULE_ID] => iblock [HEIGHT] => 700 [WIDTH] => 477 [FILE_SIZE] => 164963 [CONTENT_TYPE] => image/jpeg [SUBDIR] => iblock/e16 [FILE_NAME] => nazarov_3.jpg [ORIGINAL_NAME] => nazarov_3.jpg [DESCRIPTION] => [HANDLER_ID] => [EXTERNAL_ID] => [~src] => [SRC] => /upload/iblock/e16/nazarov_3.jpg [UNSAFE_SRC] => /upload/iblock/e16/nazarov_3.jpg [ALT] => Продвижение ресторана за три копейки [TITLE] => Продвижение ресторана за три копейки ) [~DETAIL_PICTURE] => 90588 [PREVIEW_PICTURE] => Array ( [ID] => 90587 [SRC] => /upload/iblock/c70/nazarov_3.jpg [WIDTH] => 477 [HEIGHT] => 700 ) [~PREVIEW_PICTURE] => 90587 [LANG_DIR] => / [~LANG_DIR] => / [EXTERNAL_ID] => 76580 [~EXTERNAL_ID] => 76580 [IBLOCK_TYPE_ID] => market [~IBLOCK_TYPE_ID] => market [IBLOCK_CODE] => books [~IBLOCK_CODE] => books [IBLOCK_EXTERNAL_ID] => 54 [~IBLOCK_EXTERNAL_ID] => 54 [LID] => s1 [~LID] => s1 [CATALOG_PRICE_ID_1] => 9170 [~CATALOG_PRICE_ID_1] => 9170 [CATALOG_GROUP_ID_1] => 1 [~CATALOG_GROUP_ID_1] => 1 [CATALOG_PRICE_1] => 640.00 [~CATALOG_PRICE_1] => 640.00 [CATALOG_CURRENCY_1] => RUB [~CATALOG_CURRENCY_1] => RUB [CATALOG_QUANTITY_FROM_1] => [~CATALOG_QUANTITY_FROM_1] => [CATALOG_QUANTITY_TO_1] => [~CATALOG_QUANTITY_TO_1] => [CATALOG_GROUP_NAME_1] => Базовая цена [~CATALOG_GROUP_NAME_1] => Базовая цена [CATALOG_CAN_ACCESS_1] => Y [~CATALOG_CAN_ACCESS_1] => Y [CATALOG_CAN_BUY_1] => Y [~CATALOG_CAN_BUY_1] => Y [CATALOG_EXTRA_ID_1] => [~CATALOG_EXTRA_ID_1] => [CATALOG_QUANTITY] => 0 [~CATALOG_QUANTITY] => 0 [CATALOG_QUANTITY_RESERVED] => 0 [~CATALOG_QUANTITY_RESERVED] => 0 [CATALOG_QUANTITY_TRACE] => N [~CATALOG_QUANTITY_TRACE] => N [CATALOG_QUANTITY_TRACE_ORIG] => D [~CATALOG_QUANTITY_TRACE_ORIG] => D [CATALOG_CAN_BUY_ZERO] => N [~CATALOG_CAN_BUY_ZERO] => N [CATALOG_CAN_BUY_ZERO_ORIG] => D [~CATALOG_CAN_BUY_ZERO_ORIG] => D [CATALOG_NEGATIVE_AMOUNT_TRACE] => N [~CATALOG_NEGATIVE_AMOUNT_TRACE] => N [CATALOG_NEGATIVE_AMOUNT_ORIG] => D [~CATALOG_NEGATIVE_AMOUNT_ORIG] => D [CATALOG_SUBSCRIBE] => Y [~CATALOG_SUBSCRIBE] => Y [CATALOG_SUBSCRIBE_ORIG] => D [~CATALOG_SUBSCRIBE_ORIG] => D [CATALOG_AVAILABLE] => Y [~CATALOG_AVAILABLE] => Y [CATALOG_WEIGHT] => 400 [~CATALOG_WEIGHT] => 400 [CATALOG_WIDTH] => 160 [~CATALOG_WIDTH] => 160 [CATALOG_LENGTH] => 230 [~CATALOG_LENGTH] => 230 [CATALOG_HEIGHT] => 10 [~CATALOG_HEIGHT] => 10 [CATALOG_MEASURE] => 5 [~CATALOG_MEASURE] => 5 [CATALOG_VAT] => [~CATALOG_VAT] => [CATALOG_VAT_INCLUDED] => N [~CATALOG_VAT_INCLUDED] => N [CATALOG_PRICE_TYPE] => S [~CATALOG_PRICE_TYPE] => S [CATALOG_RECUR_SCHEME_TYPE] => D [~CATALOG_RECUR_SCHEME_TYPE] => D [CATALOG_RECUR_SCHEME_LENGTH] => 0 [~CATALOG_RECUR_SCHEME_LENGTH] => 0 [CATALOG_TRIAL_PRICE_ID] => [~CATALOG_TRIAL_PRICE_ID] => [CATALOG_WITHOUT_ORDER] => N [~CATALOG_WITHOUT_ORDER] => N [CATALOG_SELECT_BEST_PRICE] => Y [~CATALOG_SELECT_BEST_PRICE] => Y [CATALOG_PURCHASING_PRICE] => 0.00 [~CATALOG_PURCHASING_PRICE] => 0.00 [CATALOG_PURCHASING_CURRENCY] => RUB [~CATALOG_PURCHASING_CURRENCY] => RUB [CATALOG_TYPE] => 1 [~CATALOG_TYPE] => 1 [CATALOG_BUNDLE] => N [~CATALOG_BUNDLE] => N [ACTIVE_FROM] => [ACTIVE_TO] => [EDIT_LINK] => [DELETE_LINK] => [IPROPERTY_VALUES] => Array ( [SECTION_META_KEYWORDS] => продвижение ресторана за три копейки [SECTION_PAGE_TITLE] => Продвижение ресторана за три копейки на Restoranoff.ru [ELEMENT_META_TITLE] => Продвижение ресторана за три копейки, Спецпредложения на Restoranoff.ru [ELEMENT_META_KEYWORDS] => Продвижение ресторана за три копейки, Спецпредложения, Restoranoff.ru [ELEMENT_META_DESCRIPTION] => Книга о стратегии эффективной информационной «раскрутки» ресторана сегодня. [SECTION_META_TITLE] => Спецпредложения на книги для шеф-поваров и рестораторов [SECTION_META_DESCRIPTION] => Спецпредложения! Книги для рестораторов и шеф-поваров со скидкой ) [PROPERTIES] => Array ( [NEW] => Array ( [ID] => 289 [IBLOCK_ID] => 54 [NAME] => Новинка [ACTIVE] => Y [SORT] => 5 [CODE] => NEW [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => 348 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Новинка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [CML2_LINK] => Array ( [ID] => 1521 [IBLOCK_ID] => 54 [NAME] => Элемент каталога [ACTIVE] => Y [SORT] => 5 [CODE] => CML2_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => SKU [USER_TYPE_SETTINGS] => Array ( [VIEW] => A [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Элемент каталога [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPECIAL] => Array ( [ID] => 301 [IBLOCK_ID] => 54 [NAME] => Спецпредложение [ACTIVE] => Y [SORT] => 6 [CODE] => SPECIAL [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Спецпредложение [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [SOLD_OUT] => Array ( [ID] => 1561 [IBLOCK_ID] => 54 [NAME] => Нет в продаже [ACTIVE] => Y [SORT] => 6 [CODE] => SOLD_OUT [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Нет в продаже [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [LIDER] => Array ( [ID] => 302 [IBLOCK_ID] => 54 [NAME] => Лидер продаж [ACTIVE] => Y [SORT] => 7 [CODE] => LIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Лидер продаж [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Назаров Олег [PROPERTY_VALUE_ID] => 379666 [DESCRIPTION] => [~VALUE] => Назаров Олег [~DESCRIPTION] => ) [PERSON] => Array ( [ID] => 1614 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 11 [CODE] => PERSON [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 101 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 79079 [PROPERTY_VALUE_ID] => 393836 [DESCRIPTION] => [~VALUE] => 79079 [~DESCRIPTION] => ) [Izdatelstvo] => Array ( [ID] => 292 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => Izdatelstvo [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 184 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Ресторанные ведомости [PROPERTY_VALUE_ID] => 379667 [DESCRIPTION] => [~VALUE] => Ресторанные ведомости [~DESCRIPTION] => ) [SUPPLIER_ID] => Array ( [ID] => 305 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => SUPPLIER_ID [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 53 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 48521 [PROPERTY_VALUE_ID] => 379670 [DESCRIPTION] => [~VALUE] => 48521 [~DESCRIPTION] => ) [Kolichestvo_stranits] => Array ( [ID] => 293 [IBLOCK_ID] => 54 [NAME] => Количество страниц [ACTIVE] => Y [SORT] => 30 [CODE] => Kolichestvo_stranits [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 186 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество страниц [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 240 [PROPERTY_VALUE_ID] => 379668 [DESCRIPTION] => [~VALUE] => 240 [~DESCRIPTION] => ) [format] => Array ( [ID] => 294 [IBLOCK_ID] => 54 [NAME] => Формат [ACTIVE] => Y [SORT] => 40 [CODE] => format [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 304 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Формат [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 160х230х10 [PROPERTY_VALUE_ID] => 438854 [DESCRIPTION] => [~VALUE] => 160х230х10 [~DESCRIPTION] => ) [tip_obl] => Array ( [ID] => 295 [IBLOCK_ID] => 54 [NAME] => Тип обложки [ACTIVE] => Y [SORT] => 50 [CODE] => tip_obl [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 305 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип обложки [~DEFAULT_VALUE] => [VALUE_ENUM] => Array ( [0] => Мягкая обложка ) [VALUE_XML_ID] => Array ( [0] => d0f7369786cc06b5755cfcc13a984770 ) [VALUE_SORT] => Array ( [0] => 10 ) [VALUE] => Array ( [0] => Мягкая обложка ) [PROPERTY_VALUE_ID] => Array ( [0] => 451178 ) [VALUE_ENUM_ID] => Array ( [0] => 1000 ) [DESCRIPTION] => Array ( [0] => ) [~VALUE] => Array ( [0] => Мягкая обложка ) [~DESCRIPTION] => Array ( [0] => ) ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2014 [PROPERTY_VALUE_ID] => 379669 [DESCRIPTION] => [~VALUE] => 2014 [~DESCRIPTION] => ) [author_chef] => Array ( [ID] => 298 [IBLOCK_ID] => 54 [NAME] => Шеф-редактор [ACTIVE] => Y [SORT] => 100 [CODE] => author_chef [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 224 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Шеф-редактор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IMAGES] => Array ( [ID] => 303 [IBLOCK_ID] => 54 [NAME] => Фото товара [ACTIVE] => Y [SORT] => 500 [CODE] => IMAGES [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Фото товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 90542 [1] => 90543 [2] => 90544 [3] => 90545 [4] => 90546 [5] => 90547 ) [PROPERTY_VALUE_ID] => Array ( [0] => 379675 [1] => 379676 [2] => 379677 [3] => 379678 [4] => 379679 [5] => 379680 ) [DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => [4] => [5] => ) [~VALUE] => Array ( [0] => 90542 [1] => 90543 [2] => 90544 [3] => 90545 [4] => 90546 [5] => 90547 ) [~DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => [4] => [5] => ) ) [RAZRAB] => Array ( [ID] => 692 [IBLOCK_ID] => 54 [NAME] => Разработчик [ACTIVE] => Y [SORT] => 500 [CODE] => RAZRAB [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Разработчик [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SIMILAR] => Array ( [ID] => 703 [IBLOCK_ID] => 54 [NAME] => Похожие товары [ACTIVE] => Y [SORT] => 500 [CODE] => SIMILAR [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Похожие товары [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 48952 [1] => 48964 [2] => 48934 ) [PROPERTY_VALUE_ID] => Array ( [0] => 379683 [1] => 379684 [2] => 379685 ) [DESCRIPTION] => Array ( [0] => [1] => [2] => ) [~VALUE] => Array ( [0] => 48952 [1] => 48964 [2] => 48934 ) [~DESCRIPTION] => Array ( [0] => [1] => [2] => ) ) [MARKET] => Array ( [ID] => 713 [IBLOCK_ID] => 54 [NAME] => Добавить в YML [ACTIVE] => Y [SORT] => 500 [CODE] => MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Добавить в YML [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [COUNT_SHOW] => Array ( [ID] => 805 [IBLOCK_ID] => 54 [NAME] => Количество показов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_SHOW [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество показов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_CLICK] => Array ( [ID] => 806 [IBLOCK_ID] => 54 [NAME] => Количество переходов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_CLICK [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество переходов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_ORDER] => Array ( [ID] => 807 [IBLOCK_ID] => 54 [NAME] => Количество Заказов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_ORDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество Заказов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [YANDEX_MARKET] => Array ( [ID] => 814 [IBLOCK_ID] => 54 [NAME] => Данный товар уйдет в яндек маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Данный товар уйдет в яндек маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ARTICLE] => Array ( [ID] => 1518 [IBLOCK_ID] => 54 [NAME] => Артикул [ACTIVE] => Y [SORT] => 500 [CODE] => ARTICLE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Артикул [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SET_ELEMENTS] => Array ( [ID] => 1519 [IBLOCK_ID] => 54 [NAME] => Товары в комплекте [ACTIVE] => Y [SORT] => 500 [CODE] => SET_ELEMENTS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товары в комплекте [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DISCOUNT] => Array ( [ID] => 1520 [IBLOCK_ID] => 54 [NAME] => Цена со скидкой для акционных товаров [ACTIVE] => Y [SORT] => 500 [CODE] => DISCOUNT [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена со скидкой для акционных товаров [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_IMG] => Array ( [ID] => 1542 [IBLOCK_ID] => 54 [NAME] => Изображение для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_IMG [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Изображение для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_LINK] => Array ( [ID] => 1543 [IBLOCK_ID] => 54 [NAME] => Ссылка для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHOW_IN_SLIDER] => Array ( [ID] => 1544 [IBLOCK_ID] => 54 [NAME] => Показывать в слайдере [ACTIVE] => Y [SORT] => 500 [CODE] => SHOW_IN_SLIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Показывать в слайдере [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ANNOUNCE_ON_MAIN] => Array ( [ID] => 1619 [IBLOCK_ID] => 54 [NAME] => Выгружать на главную [ACTIVE] => Y [SORT] => 500 [CODE] => ANNOUNCE_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Выгружать на главную [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [BIND_WEBINARS] => Array ( [ID] => 1821 [IBLOCK_ID] => 54 [NAME] => Привязка в вебинарам [ACTIVE] => Y [SORT] => 500 [CODE] => BIND_WEBINARS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 92 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => Y ) [HINT] => При наличии привязки, после покупки этого товара пользователю предоставляется возможность просмотреть вебинар в своем личном кабинете в соответствующем разделе [~NAME] => Привязка в вебинарам [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHARE] => Array ( [ID] => 1828 [IBLOCK_ID] => 54 [NAME] => Акция [ACTIVE] => Y [SORT] => 500 [CODE] => SHARE [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Акция [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [FREE_SHIPPING] => Array ( [ID] => 1829 [IBLOCK_ID] => 54 [NAME] => Бесплатная доставка [ACTIVE] => Y [SORT] => 500 [CODE] => FREE_SHIPPING [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Бесплатная доставка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [URL_ELECTRONIC_VERSION] => Array ( [ID] => 1830 [IBLOCK_ID] => 54 [NAME] => Ссылка на электронную версию [ACTIVE] => Y [SORT] => 500 [CODE] => URL_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на электронную версию [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://e.restoranoff.ru/mag/0162754001499357106 [PROPERTY_VALUE_ID] => 444414 [DESCRIPTION] => [~VALUE] => http://e.restoranoff.ru/mag/0162754001499357106 [~DESCRIPTION] => ) [PRICE_ELECTRONIC_VERSION] => Array ( [ID] => 1831 [IBLOCK_ID] => 54 [NAME] => Цена электронной версии [ACTIVE] => Y [SORT] => 500 [CODE] => PRICE_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 0 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 0 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена электронной версии [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 529 [PROPERTY_VALUE_ID] => 444415 [DESCRIPTION] => [~VALUE] => 529 [~DESCRIPTION] => ) [PUBLISHED_WITH_SUPPORT] => Array ( [ID] => 1832 [IBLOCK_ID] => 54 [NAME] => Издано при поддержке [ACTIVE] => Y [SORT] => 500 [CODE] => PUBLISHED_WITH_SUPPORT [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Издано при поддержке [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [TEXT] => <img width="80" src="/images/Novosti_kompanii/skbara_logo.jpg" height="61" border="0" align="left" hspace="10"> [TYPE] => HTML ) [PROPERTY_VALUE_ID] => 444681 [DESCRIPTION] => [~VALUE] => Array ( [TEXT] => [TYPE] => HTML ) [~DESCRIPTION] => ) [PREVIEW_PDF] => Array ( [ID] => 1833 [IBLOCK_ID] => 54 [NAME] => Превью книги (PDF) [ACTIVE] => Y [SORT] => 500 [CODE] => PREVIEW_PDF [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => pdf [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Превью книги (PDF) [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPEC_INFORMATION] => Array ( [ID] => 1834 [IBLOCK_ID] => 54 [NAME] => Спец. информация [ACTIVE] => Y [SORT] => 500 [CODE] => SPEC_INFORMATION [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Спец. информация [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [HAS_ELECTRONIC_VERSION] => Array ( [ID] => 1835 [IBLOCK_ID] => 54 [NAME] => Есть электронная версия [ACTIVE] => Y [SORT] => 500 [CODE] => HAS_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Есть электронная версия [~DEFAULT_VALUE] => [VALUE_ENUM] => да [VALUE_XML_ID] => Y [VALUE_SORT] => 500 [VALUE] => да [PROPERTY_VALUE_ID] => 451179 [VALUE_ENUM_ID] => 1548 [DESCRIPTION] => [~VALUE] => да [~DESCRIPTION] => ) [IS_OFFER] => Array ( [ID] => 1843 [IBLOCK_ID] => 54 [NAME] => Товар является торговым предложением [ACTIVE] => Y [SORT] => 500 [CODE] => IS_OFFER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар является торговым предложением [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_HAVE_OFFERS] => Array ( [ID] => 1844 [IBLOCK_ID] => 54 [NAME] => Товар имеет торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => IS_HAVE_OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар имеет торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [OFFERS] => Array ( [ID] => 1845 [IBLOCK_ID] => 54 [NAME] => Торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OFFER_PROP_OPTIONS] => Array ( [ID] => 1846 [IBLOCK_ID] => 54 [NAME] => Опции товара [ACTIVE] => Y [SORT] => 500 [CODE] => OFFER_PROP_OPTIONS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Опции товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [DELIVERY_PRICE] => Array ( [ID] => 1793 [IBLOCK_ID] => 54 [NAME] => Стоимость доставки [ACTIVE] => Y [SORT] => 1000 [CODE] => DELIVERY_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость доставки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OZON_LINK] => Array ( [ID] => 1794 [IBLOCK_ID] => 54 [NAME] => Ссылка на OZON [ACTIVE] => Y [SORT] => 1100 [CODE] => OZON_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://www.ozon.ru/context/detail/id/30706639/ [PROPERTY_VALUE_ID] => 426769 [DESCRIPTION] => [~VALUE] => 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[~PREVIEW_TEXT] => Книга Фабрицио Фатуччи — увлекательное повествование автора о его непростом пути в мир высокой кухни и уникальная коллекция полезных рекомендаций для профессионалов. [PREVIEW_TEXT_TYPE] => text [~PREVIEW_TEXT_TYPE] => text [DETAIL_TEXT] =>

«Моя итальянская кухня: от классики до модерна» — авторская книга Фабрицио Фатуччи, шеф-повара петербургского ресторана GUSTO. Уроженец солнечной Италии, большой мастер своего дела, влюбленный в итальянскую кухню, предлагает поэкспериментировать и приготовить блюда в двух вариантах: классическом и современном.

Яркие иллюстрации, фотографии поэтапного приготовления сложных блюд, практические советы опытного кулинара и интересные факты из его биографии сопровождают читателя на протяжении всей книги, передавая страсть и любовь маэстро к итальянской кухне.

Для кого эта книга

Книга Фабрицио Фатуччи — не просто сборник рецептур, а увлекательное повествование автора о его непростом пути в мир высокой кухни и уникальная коллекция полезных рекомендаций для профессионалов. Книга адресована самому широкому кругу читателей. Шеф-поварам ресторанов, специализирующимся на итальянской кухне, эта книга подскажет множество свежих идей, которые позволят внести яркие штрихи в меню, а поклонникам этого гастрономического направления — расширить свои представления о нем и узнать секреты приготовления аутентичных итальянских блюд.

Почему мы решили издать эту книгу

Итальянская кухня, близкая и понятная россиянам, пользуется заслуженной любовью гостей ресторанов. Сегодня, имея возможность много путешествовать и узнавать кулинарные традиции разных стран, они становятся все более взыскательными, ищут новых гастрономических впечатлений. Эта книга демонстрирует совершенно особенный взгляд на итальянскую кухню. Интерпретируя классику, Фабрицио Фатуччи дает новую жизнь привычным блюдам. Автор скрупулезно отбирал собственные рецепты, а фотосъемки блюд проводились и в Москве, и в Санкт-Петербурге, и в Италии. В результате в эту книгу вошли десятки эксклюзивных рецептов, которые непременно оценят гости вашего ресторана.

Презентация книги состоялась в рамках XVI Международной выставки «ПИР—2013» на стенде генерального партнера проекта компании МЕТРО Кэш энд Керри.


[~DETAIL_TEXT] =>

«Моя итальянская кухня: от классики до модерна» — авторская книга Фабрицио Фатуччи, шеф-повара петербургского ресторана GUSTO. Уроженец солнечной Италии, большой мастер своего дела, влюбленный в итальянскую кухню, предлагает поэкспериментировать и приготовить блюда в двух вариантах: классическом и современном.

Яркие иллюстрации, фотографии поэтапного приготовления сложных блюд, практические советы опытного кулинара и интересные факты из его биографии сопровождают читателя на протяжении всей книги, передавая страсть и любовь маэстро к итальянской кухне.

Для кого эта книга

Книга Фабрицио Фатуччи — не просто сборник рецептур, а увлекательное повествование автора о его непростом пути в мир высокой кухни и уникальная коллекция полезных рекомендаций для профессионалов. Книга адресована самому широкому кругу читателей. Шеф-поварам ресторанов, специализирующимся на итальянской кухне, эта книга подскажет множество свежих идей, которые позволят внести яркие штрихи в меню, а поклонникам этого гастрономического направления — расширить свои представления о нем и узнать секреты приготовления аутентичных итальянских блюд.

Почему мы решили издать эту книгу

Итальянская кухня, близкая и понятная россиянам, пользуется заслуженной любовью гостей ресторанов. Сегодня, имея возможность много путешествовать и узнавать кулинарные традиции разных стран, они становятся все более взыскательными, ищут новых гастрономических впечатлений. Эта книга демонстрирует совершенно особенный взгляд на итальянскую кухню. Интерпретируя классику, Фабрицио Фатуччи дает новую жизнь привычным блюдам. Автор скрупулезно отбирал собственные рецепты, а фотосъемки блюд проводились и в Москве, и в Санкт-Петербурге, и в Италии. В результате в эту книгу вошли десятки эксклюзивных рецептов, которые непременно оценят гости вашего ресторана.

Презентация книги состоялась в рамках XVI Международной выставки «ПИР—2013» на стенде генерального партнера проекта компании МЕТРО Кэш энд Керри.


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Разработчик [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SIMILAR] => Array ( [ID] => 703 [IBLOCK_ID] => 54 [NAME] => Похожие товары [ACTIVE] => Y [SORT] => 500 [CODE] => SIMILAR [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Похожие товары [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [MARKET] => Array ( [ID] => 713 [IBLOCK_ID] => 54 [NAME] => Добавить в YML [ACTIVE] => Y [SORT] => 500 [CODE] => MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Добавить в YML [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [COUNT_SHOW] => Array ( [ID] => 805 [IBLOCK_ID] => 54 [NAME] => Количество показов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_SHOW [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество показов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_CLICK] => Array ( [ID] => 806 [IBLOCK_ID] => 54 [NAME] => Количество переходов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_CLICK [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество переходов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [COUNT_ORDER] => Array ( [ID] => 807 [IBLOCK_ID] => 54 [NAME] => Количество Заказов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_ORDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество Заказов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [YANDEX_MARKET] => Array ( [ID] => 814 [IBLOCK_ID] => 54 [NAME] => Данный товар уйдет в яндек маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Данный товар уйдет в яндек маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ARTICLE] => Array ( [ID] => 1518 [IBLOCK_ID] => 54 [NAME] => Артикул [ACTIVE] => Y [SORT] => 500 [CODE] => ARTICLE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Артикул [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SET_ELEMENTS] => Array ( [ID] => 1519 [IBLOCK_ID] => 54 [NAME] => Товары в комплекте [ACTIVE] => Y [SORT] => 500 [CODE] => SET_ELEMENTS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товары в комплекте [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DISCOUNT] => Array ( [ID] => 1520 [IBLOCK_ID] => 54 [NAME] => Цена со скидкой для акционных товаров [ACTIVE] => Y [SORT] => 500 [CODE] => DISCOUNT [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена со скидкой для акционных товаров [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_IMG] => Array ( [ID] => 1542 [IBLOCK_ID] => 54 [NAME] => Изображение для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_IMG [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Изображение для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_LINK] => Array ( [ID] => 1543 [IBLOCK_ID] => 54 [NAME] => Ссылка для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHOW_IN_SLIDER] => Array ( [ID] => 1544 [IBLOCK_ID] => 54 [NAME] => Показывать в слайдере [ACTIVE] => Y [SORT] => 500 [CODE] => SHOW_IN_SLIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Показывать в слайдере [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ANNOUNCE_ON_MAIN] => Array ( [ID] => 1619 [IBLOCK_ID] => 54 [NAME] => Выгружать на главную [ACTIVE] => Y [SORT] => 500 [CODE] => ANNOUNCE_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Выгружать на главную [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [BIND_WEBINARS] => Array ( [ID] => 1821 [IBLOCK_ID] => 54 [NAME] => Привязка в вебинарам [ACTIVE] => Y [SORT] => 500 [CODE] => BIND_WEBINARS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 92 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => Y ) [HINT] => При наличии привязки, после покупки этого товара пользователю предоставляется возможность просмотреть вебинар в своем личном кабинете в соответствующем разделе [~NAME] => Привязка в вебинарам [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHARE] => Array ( [ID] => 1828 [IBLOCK_ID] => 54 [NAME] => Акция [ACTIVE] => Y [SORT] => 500 [CODE] => SHARE [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Акция [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [FREE_SHIPPING] => Array ( [ID] => 1829 [IBLOCK_ID] => 54 [NAME] => Бесплатная доставка [ACTIVE] => Y [SORT] => 500 [CODE] => FREE_SHIPPING [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Бесплатная доставка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [URL_ELECTRONIC_VERSION] => Array ( [ID] => 1830 [IBLOCK_ID] => 54 [NAME] => Ссылка на электронную версию [ACTIVE] => Y [SORT] => 500 [CODE] => URL_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на электронную версию [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://e.restoranoff.ru/mag/0149669001500765447 [PROPERTY_VALUE_ID] => 447983 [DESCRIPTION] => [~VALUE] => http://e.restoranoff.ru/mag/0149669001500765447 [~DESCRIPTION] => ) [PRICE_ELECTRONIC_VERSION] => Array ( [ID] => 1831 [IBLOCK_ID] => 54 [NAME] => Цена электронной версии [ACTIVE] => Y [SORT] => 500 [CODE] => PRICE_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 0 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 0 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена электронной версии [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 529 [PROPERTY_VALUE_ID] => 447984 [DESCRIPTION] => [~VALUE] => 529 [~DESCRIPTION] => ) [PUBLISHED_WITH_SUPPORT] => Array ( [ID] => 1832 [IBLOCK_ID] => 54 [NAME] => Издано при поддержке [ACTIVE] => Y [SORT] => 500 [CODE] => PUBLISHED_WITH_SUPPORT [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Издано при поддержке [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PREVIEW_PDF] => Array ( [ID] => 1833 [IBLOCK_ID] => 54 [NAME] => Превью книги (PDF) [ACTIVE] => Y [SORT] => 500 [CODE] => PREVIEW_PDF [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => pdf [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Превью книги (PDF) [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPEC_INFORMATION] => Array ( [ID] => 1834 [IBLOCK_ID] => 54 [NAME] => Спец. информация [ACTIVE] => Y [SORT] => 500 [CODE] => SPEC_INFORMATION [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Спец. информация [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [HAS_ELECTRONIC_VERSION] => Array ( [ID] => 1835 [IBLOCK_ID] => 54 [NAME] => Есть электронная версия [ACTIVE] => Y [SORT] => 500 [CODE] => HAS_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Есть электронная версия [~DEFAULT_VALUE] => [VALUE_ENUM] => да [VALUE_XML_ID] => Y [VALUE_SORT] => 500 [VALUE] => да [PROPERTY_VALUE_ID] => 451186 [VALUE_ENUM_ID] => 1548 [DESCRIPTION] => [~VALUE] => да [~DESCRIPTION] => ) [IS_OFFER] => Array ( [ID] => 1843 [IBLOCK_ID] => 54 [NAME] => Товар является торговым предложением [ACTIVE] => Y [SORT] => 500 [CODE] => IS_OFFER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар является торговым предложением [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_HAVE_OFFERS] => Array ( [ID] => 1844 [IBLOCK_ID] => 54 [NAME] => Товар имеет торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => IS_HAVE_OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар имеет торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [OFFERS] => Array ( [ID] => 1845 [IBLOCK_ID] => 54 [NAME] => Торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OFFER_PROP_OPTIONS] => Array ( [ID] => 1846 [IBLOCK_ID] => 54 [NAME] => Опции товара [ACTIVE] => Y [SORT] => 500 [CODE] => OFFER_PROP_OPTIONS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Опции товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [DELIVERY_PRICE] => Array ( [ID] => 1793 [IBLOCK_ID] => 54 [NAME] => Стоимость доставки [ACTIVE] => Y [SORT] => 1000 [CODE] => DELIVERY_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость доставки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OZON_LINK] => Array ( [ID] => 1794 [IBLOCK_ID] => 54 [NAME] => Ссылка на OZON [ACTIVE] => Y [SORT] => 1100 [CODE] => OZON_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://www.ozon.ru/context/detail/id/24036850/ [PROPERTY_VALUE_ID] => 426034 [DESCRIPTION] => [~VALUE] => http://www.ozon.ru/context/detail/id/24036850/ [~DESCRIPTION] => ) [LABIRINT_LINK] => Array ( [ID] => 1795 [IBLOCK_ID] => 54 [NAME] => Ссылка на labirint [ACTIVE] => Y [SORT] => 1200 [CODE] => LABIRINT_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://www.labirint.ru/books/408714/ [PROPERTY_VALUE_ID] => 426035 [DESCRIPTION] => [~VALUE] => http://www.labirint.ru/books/408714/ [~DESCRIPTION] => ) [OZON_PRICE] => Array ( [ID] => 1796 [IBLOCK_ID] => 54 [NAME] => Стоимость на OZON [ACTIVE] => Y [SORT] => 1300 [CODE] => OZON_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 887 [PROPERTY_VALUE_ID] => 425679 [DESCRIPTION] => [~VALUE] => 887 [~DESCRIPTION] => ) [LABIRINT_PRICE] => Array ( [ID] => 1797 [IBLOCK_ID] => 54 [NAME] => Стоимость на labirint [ACTIVE] => Y [SORT] => 1400 [CODE] => LABIRINT_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 1142 [PROPERTY_VALUE_ID] => 425680 [DESCRIPTION] => [~VALUE] => 1142 [~DESCRIPTION] => ) [OLD_PRICE] => Array ( [ID] => 1798 [IBLOCK_ID] => 54 [NAME] => Старая цена [ACTIVE] => Y [SORT] => 1500 [CODE] => OLD_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Старая цена [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 760 [PROPERTY_VALUE_ID] => 440117 [DESCRIPTION] => [~VALUE] => 760 [~DESCRIPTION] => ) [ISBN] => Array ( [ID] => 1799 [IBLOCK_ID] => 54 [NAME] => ISBN [ACTIVE] => Y [SORT] => 2000 [CODE] => ISBN [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ISBN [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 978-5-98176-099-0 [PROPERTY_VALUE_ID] => 426036 [DESCRIPTION] => [~VALUE] => 978-5-98176-099-0 [~DESCRIPTION] => ) [ID_JOOMAG] => Array ( [ID] => 1842 [IBLOCK_ID] => 54 [NAME] => ID Joomag [ACTIVE] => Y [SORT] => 2100 [CODE] => ID_JOOMAG [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ID Joomag [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 0149669001500765447 [PROPERTY_VALUE_ID] => 451187 [DESCRIPTION] => [~VALUE] => 0149669001500765447 [~DESCRIPTION] => ) ) [DISPLAY_PROPERTIES] => Array ( [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Фатуччи Фабрицио [PROPERTY_VALUE_ID] => 364232 [DESCRIPTION] => [~VALUE] => Фатуччи Фабрицио [~DESCRIPTION] => [DISPLAY_VALUE] => Фатуччи Фабрицио ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2013 [PROPERTY_VALUE_ID] => 364234 [DESCRIPTION] => [~VALUE] => 2013 [~DESCRIPTION] => [DISPLAY_VALUE] => 2013 ) ) [PRODUCT_PROPERTIES] => Array ( ) [PRODUCT_PROPERTIES_FILL] => Array ( ) [CATALOG_MEASURE_RATIO] => 1 [CATALOG_MEASURE_NAME] => шт [~CATALOG_MEASURE_NAME] => шт [PRICES] => Array ( [BASE] => Array ( [VALUE_NOVAT] => 650 [PRINT_VALUE_NOVAT] => 650 руб [VALUE_VAT] => 650 [PRINT_VALUE_VAT] => 650 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 650 [PRINT_DISCOUNT_VALUE_NOVAT] => 650 руб [DISCOUNT_VALUE_VAT] => 650 [PRINT_DISCOUNT_VALUE_VAT] => 650 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 650 [ROUND_VALUE_NOVAT] => 650 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9154 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 650 [PRINT_VALUE] => 650 руб [UNROUND_DISCOUNT_VALUE] => 650 [DISCOUNT_VALUE] => 650 [PRINT_DISCOUNT_VALUE] => 650 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) ) [PRICE_MATRIX] => [MIN_PRICE] => Array ( [VALUE_NOVAT] => 650 [PRINT_VALUE_NOVAT] => 650 руб [VALUE_VAT] => 650 [PRINT_VALUE_VAT] => 650 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 650 [PRINT_DISCOUNT_VALUE_NOVAT] => 650 руб [DISCOUNT_VALUE_VAT] => 650 [PRINT_DISCOUNT_VALUE_VAT] => 650 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 650 [ROUND_VALUE_NOVAT] => 650 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9154 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 650 [PRINT_VALUE] => 650 руб [UNROUND_DISCOUNT_VALUE] => 650 [DISCOUNT_VALUE] => 650 [PRINT_DISCOUNT_VALUE] => 650 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) [CAN_BUY] => 1 [~BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=BUY&id=74665 [BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=BUY&id=74665 [~ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=ADD2BASKET&id=74665 [ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=ADD2BASKET&id=74665 [~SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=SUBSCRIBE_PRODUCT&id=74665 [SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/upravlenie_restoranom_kotoryy_lyubit_pribyl/?action=SUBSCRIBE_PRODUCT&id=74665 [SECTION] => Array ( [PATH] => Array ( [0] => Array ( [ID] => 3798 [~ID] => 3798 [TIMESTAMP_X] => 2017-03-03 11:56:31 [~TIMESTAMP_X] => 2017-03-03 11:56:31 [MODIFIED_BY] => 186 [~MODIFIED_BY] => 186 [DATE_CREATE] => 2011-08-14 19:38:14 [~DATE_CREATE] => 2011-08-14 19:38:14 [CREATED_BY] => 1 [~CREATED_BY] => 1 [IBLOCK_ID] => 54 [~IBLOCK_ID] => 54 [IBLOCK_SECTION_ID] => [~IBLOCK_SECTION_ID] => [ACTIVE] => Y [~ACTIVE] => Y [GLOBAL_ACTIVE] => Y [~GLOBAL_ACTIVE] => Y [SORT] => 20 [~SORT] => 20 [NAME] => Спецпредложения [~NAME] => Спецпредложения [PICTURE] => [~PICTURE] => [LEFT_MARGIN] => 1 [~LEFT_MARGIN] => 1 [RIGHT_MARGIN] => 2 [~RIGHT_MARGIN] => 2 [DEPTH_LEVEL] => 1 [~DEPTH_LEVEL] => 1 [DESCRIPTION] => [~DESCRIPTION] => [DESCRIPTION_TYPE] => text [~DESCRIPTION_TYPE] => text [SEARCHABLE_CONTENT] => СПЕЦПРЕДЛОЖЕНИЯ [~SEARCHABLE_CONTENT] => СПЕЦПРЕДЛОЖЕНИЯ [CODE] => spetspredlozheniya [~CODE] => spetspredlozheniya [XML_ID] => 825 [~XML_ID] => 825 [TMP_ID] => [~TMP_ID] => [DETAIL_PICTURE] => [~DETAIL_PICTURE] => [SOCNET_GROUP_ID] => [~SOCNET_GROUP_ID] => [LIST_PAGE_URL] => /books/ [~LIST_PAGE_URL] => /books/ [SECTION_PAGE_URL] => /books/spetspredlozheniya/ [~SECTION_PAGE_URL] => /books/spetspredlozheniya/ [IBLOCK_TYPE_ID] => market [~IBLOCK_TYPE_ID] => market [IBLOCK_CODE] => books [~IBLOCK_CODE] => books [IBLOCK_EXTERNAL_ID] => 54 [~IBLOCK_EXTERNAL_ID] => 54 [EXTERNAL_ID] => 825 [~EXTERNAL_ID] => 825 ) ) ) [CHECK_QUANTITY] => [CATALOG] => 1 [CATALOG_SUBSCRIPTION] => N [LABEL] => [LABEL_VALUE] => [PREVIEW_PICTURE_SECOND] => Array ( [ID] => 84783 [SRC] => /upload/iblock/13d/fatucci.jpg [WIDTH] => 543 [HEIGHT] => 700 ) [SECOND_PICT] => 1 [PRODUCT_PREVIEW] => Array ( [ID] => 84782 [SRC] => /upload/iblock/504/fatucci.jpg [WIDTH] => 543 [HEIGHT] => 700 ) [PRODUCT_PREVIEW_SECOND] => Array ( [ID] => 84783 [SRC] => /upload/iblock/13d/fatucci.jpg [WIDTH] => 543 [HEIGHT] => 700 ) [RATIO_PRICE] => Array ( [VALUE] => 650 [DISCOUNT_VALUE] => 650 [PRINT_VALUE] => 650 руб [PRINT_DISCOUNT_VALUE] => 650 руб [DISCOUNT_DIFF] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб [DISCOUNT_DIFF_PERCENT] => 0 [CURRENCY] => RUB ) [MIN_BASIS_PRICE] => Array ( [VALUE_NOVAT] => 650 [PRINT_VALUE_NOVAT] => 650 руб [VALUE_VAT] => 650 [PRINT_VALUE_VAT] => 650 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 650 [PRINT_DISCOUNT_VALUE_NOVAT] => 650 руб [DISCOUNT_VALUE_VAT] => 650 [PRINT_DISCOUNT_VALUE_VAT] => 650 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 650 [ROUND_VALUE_NOVAT] => 650 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 9154 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 650 [PRINT_VALUE] => 650 руб [UNROUND_DISCOUNT_VALUE] => 650 [DISCOUNT_VALUE] => 650 [PRINT_DISCOUNT_VALUE] => 650 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) [LAST_ELEMENT] => Y ) )

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