Как вывести ресторан из жесткого кризиса

Как вывести ресторан из жесткого кризиса

Руководство по управлению рестораном в кризис.

Доступные варианты:
Бумажная версия Нет в продаже
Автор: Миронов Сергей
Издательство: Ресторанные ведомости
Количество страниц: 272
Формат: 165х240х10
Год издания: 2010
Тип обложки: Мягкая обложка
ISBN: 978-5-98176-080-8
Миронов Сергей

Владелец сети ресторанов «Мясо & Рыба», руководитель агентства оптимизации ресторанного бизнеса «РестКонсалт»

Описание

О чем эта книга


Книга «Как вывести ресторан из жесткого кризиса» — не просто про управление предприятием общепита в условиях кризиса и увеличение продаж в ресторане, а про достижение максимально возможной прибыли в период экономической нестабильности. Книга, которая не потеряет своей актуальности и после исчезновения кризисных явлений.


Для кого эта книга


Книга Сергея Миронова адресована владельцам и управляющим ресторанов, для которых организация продаж в ресторане во времена экономического упадка — болезненная проблема. Книга, рассказывающая о том, как вывести ресторан из кризиса и достичь высоких финансовых показателей, будет одинаково интересна как начинающим рестораторам, так и тем, кто имеет опыт работы в этой сфере.


Почему мы решили издать эту книгу

Такие темы, как организация продаж в ресторане, антикризисное управление, увеличение продаж в ресторане во время кризиса, неоднократно освещались в печатных изданиях. Однако на сегодняшний день не так уж много книг, написанных профессионалами, которые видят бизнес изнутри. 
Сергей Миронов
 — один из немногих специалистов, знающих как вывести ресторан из кризиса, спасти заведение, которое, казалось бы, обречено на гибель.


От автора


В этой книге нет давно всем известных правил управления рестораном — классическая организация продаж в ресторане и так уже была неоднократно описана. Я бы хотел поделиться именно своей практикой ведения ресторанных дел. Опыт мой нетипичен, и многое из того, что написано здесь, рестораторам покажется спорным и неоднозначным, например увеличение продаж в ресторане с помощью «разобщения» персонала. Эта книга, рассказывающая о том, как вывести ресторан из кризиса, не лучше других, она просто отличается…



Как вывести ресторан из жесткого кризиса
Доступные варианты:
Бумажная версия Нет в продаже
Array
(
    [0] => Array
        (
            [ID] => 48978
            [~ID] => 48978
            [IBLOCK_ID] => 54
            [~IBLOCK_ID] => 54
            [CODE] => kak_pobedit_vorovstvo_v_restorane
            [~CODE] => kak_pobedit_vorovstvo_v_restorane
            [XML_ID] => 44266
            [~XML_ID] => 44266
            [NAME] => Как победить воровство в ресторане
            [~NAME] => Как победить воровство в ресторане
            [ACTIVE] => Y
            [~ACTIVE] => Y
            [DATE_ACTIVE_FROM] => 
            [~DATE_ACTIVE_FROM] => 
            [DATE_ACTIVE_TO] => 
            [~DATE_ACTIVE_TO] => 
            [SORT] => 23
            [~SORT] => 23
            [PREVIEW_TEXT] => Практическое руководство по «антиворовской» программе обучения от Сергея Цыро.
            [~PREVIEW_TEXT] => Практическое руководство по «антиворовской» программе обучения от Сергея Цыро.
            [PREVIEW_TEXT_TYPE] => text
            [~PREVIEW_TEXT_TYPE] => text
            [DETAIL_TEXT] => 

О чем эта книга

«Как победить воровство в ресторане» — книга, построенная на многолетнем опыте ее автора, президента Барменской ассоциации России Сергея Цыро. Эта книга базируется на «антиворовской» программе обучения Сергея Цыро, доказавшей свою эффективность на практике. Прочитав эту книгу, вы убедитесь: воровство в ресторане вполне искоренимо. Достаточно лишь знать почему и как воруют официанты, бармены, повара, каковы их мотивы и лазейки.

Для кого эта книга

Воровство в ресторане — проблема, с которой сталкиваются, пожалуй, все управляющие и владельцы ресторанного бизнеса. «Как победить воровство в ресторане» — книга, адресованная всем, кто хочет иметь полнейшее представление о том, как воруют официанты и другие работники ресторана.

Почему мы решили издать эту книгу

Существует множество точек зрения на воровство в ресторане, его истоки и мотивы. Автор настоящей книги уверен: воровство в ресторане коренится в самой системе, а именно в схемах учета, которые не пресекают его, в условиях, созданных владельцами, при которых персоналу выгоднее воровать, а не зарабатывать… То, что официанты воруют — не секрет ни для кого, но не все знают как воруют официанты, воруют у посетителей и у владельцев. «Как победить воровство в ресторане» — книга, которая поможет вам организовать работу заведения таким образом, чтобы хищения в нем были исключены.

От автора

«Практика показывает: чем больше у сотрудников опыта, тем выше суммы похищенного. «Как победить воровство в ресторане» — книга, рассказывающая не только о том, как воруют официанты, повара и бармены, но и о том какие «бреши» в системе дают им такую возможность.»

[~DETAIL_TEXT] =>

О чем эта книга

«Как победить воровство в ресторане» — книга, построенная на многолетнем опыте ее автора, президента Барменской ассоциации России Сергея Цыро. Эта книга базируется на «антиворовской» программе обучения Сергея Цыро, доказавшей свою эффективность на практике. Прочитав эту книгу, вы убедитесь: воровство в ресторане вполне искоренимо. Достаточно лишь знать почему и как воруют официанты, бармены, повара, каковы их мотивы и лазейки.

Для кого эта книга

Воровство в ресторане — проблема, с которой сталкиваются, пожалуй, все управляющие и владельцы ресторанного бизнеса. «Как победить воровство в ресторане» — книга, адресованная всем, кто хочет иметь полнейшее представление о том, как воруют официанты и другие работники ресторана.

Почему мы решили издать эту книгу

Существует множество точек зрения на воровство в ресторане, его истоки и мотивы. Автор настоящей книги уверен: воровство в ресторане коренится в самой системе, а именно в схемах учета, которые не пресекают его, в условиях, созданных владельцами, при которых персоналу выгоднее воровать, а не зарабатывать… То, что официанты воруют — не секрет ни для кого, но не все знают как воруют официанты, воруют у посетителей и у владельцев. «Как победить воровство в ресторане» — книга, которая поможет вам организовать работу заведения таким образом, чтобы хищения в нем были исключены.

От автора

«Практика показывает: чем больше у сотрудников опыта, тем выше суммы похищенного. «Как победить воровство в ресторане» — книга, рассказывающая не только о том, как воруют официанты, повара и бармены, но и о том какие «бреши» в системе дают им такую возможность.»

[DETAIL_TEXT_TYPE] => html [~DETAIL_TEXT_TYPE] => html [DATE_CREATE] => 14.08.2011 19:38:57 [~DATE_CREATE] => 14.08.2011 19:38:57 [CREATED_BY] => 1 [~CREATED_BY] => 1 [TIMESTAMP_X] => 09.10.2017 17:55:57 [~TIMESTAMP_X] => 09.10.2017 17:55:57 [MODIFIED_BY] => 186 [~MODIFIED_BY] => 186 [TAGS] => воровство, советы, руководство, Цыро Сергей [~TAGS] => воровство, советы, руководство, Цыро Сергей [IBLOCK_SECTION_ID] => 3798 [~IBLOCK_SECTION_ID] => 3798 [DETAIL_PAGE_URL] => /books/spetspredlozheniya/kak_pobedit_vorovstvo_v_restorane/ [~DETAIL_PAGE_URL] => /books/spetspredlozheniya/kak_pobedit_vorovstvo_v_restorane/ [DETAIL_PICTURE] => Array ( [ID] => 85689 [TIMESTAMP_X] => 25.10.2013 18:04:39 [MODULE_ID] => iblock [HEIGHT] => 700 [WIDTH] => 489 [FILE_SIZE] => 48122 [CONTENT_TYPE] => image/jpeg [SUBDIR] => iblock/664 [FILE_NAME] => tsyro_700.jpg [ORIGINAL_NAME] => tsyro_700.jpg [DESCRIPTION] => [HANDLER_ID] => [EXTERNAL_ID] => [~src] => [SRC] => /upload/iblock/664/tsyro_700.jpg [UNSAFE_SRC] => /upload/iblock/664/tsyro_700.jpg [ALT] => Как победить воровство в ресторане [TITLE] => Как победить воровство в ресторане ) [~DETAIL_PICTURE] => 85689 [PREVIEW_PICTURE] => Array ( [ID] => 150037 [SRC] => /upload/iblock/d47/kak_pobedit_vorovstvo.jpg [WIDTH] => 489 [HEIGHT] => 700 ) [~PREVIEW_PICTURE] => 150037 [LANG_DIR] => / [~LANG_DIR] => / [EXTERNAL_ID] => 44266 [~EXTERNAL_ID] => 44266 [IBLOCK_TYPE_ID] => market [~IBLOCK_TYPE_ID] => market [IBLOCK_CODE] => books [~IBLOCK_CODE] => books [IBLOCK_EXTERNAL_ID] => 54 [~IBLOCK_EXTERNAL_ID] => 54 [LID] => s1 [~LID] => s1 [CATALOG_PRICE_ID_1] => 162 [~CATALOG_PRICE_ID_1] => 162 [CATALOG_GROUP_ID_1] => 1 [~CATALOG_GROUP_ID_1] => 1 [CATALOG_PRICE_1] => 595.00 [~CATALOG_PRICE_1] => 595.00 [CATALOG_CURRENCY_1] => RUB [~CATALOG_CURRENCY_1] => RUB [CATALOG_QUANTITY_FROM_1] => [~CATALOG_QUANTITY_FROM_1] => [CATALOG_QUANTITY_TO_1] => [~CATALOG_QUANTITY_TO_1] => [CATALOG_GROUP_NAME_1] => Базовая цена [~CATALOG_GROUP_NAME_1] => Базовая цена [CATALOG_CAN_ACCESS_1] => Y [~CATALOG_CAN_ACCESS_1] => Y [CATALOG_CAN_BUY_1] => Y [~CATALOG_CAN_BUY_1] => Y [CATALOG_EXTRA_ID_1] => [~CATALOG_EXTRA_ID_1] => [CATALOG_QUANTITY] => 0 [~CATALOG_QUANTITY] => 0 [CATALOG_QUANTITY_RESERVED] => 0 [~CATALOG_QUANTITY_RESERVED] => 0 [CATALOG_QUANTITY_TRACE] => N [~CATALOG_QUANTITY_TRACE] => N [CATALOG_QUANTITY_TRACE_ORIG] => N [~CATALOG_QUANTITY_TRACE_ORIG] => N [CATALOG_CAN_BUY_ZERO] => N [~CATALOG_CAN_BUY_ZERO] => N [CATALOG_CAN_BUY_ZERO_ORIG] => N [~CATALOG_CAN_BUY_ZERO_ORIG] => N [CATALOG_NEGATIVE_AMOUNT_TRACE] => N [~CATALOG_NEGATIVE_AMOUNT_TRACE] => N [CATALOG_NEGATIVE_AMOUNT_ORIG] => N [~CATALOG_NEGATIVE_AMOUNT_ORIG] => N [CATALOG_SUBSCRIBE] => Y [~CATALOG_SUBSCRIBE] => Y [CATALOG_SUBSCRIBE_ORIG] => D [~CATALOG_SUBSCRIBE_ORIG] => D [CATALOG_AVAILABLE] => Y [~CATALOG_AVAILABLE] => Y [CATALOG_WEIGHT] => 310 [~CATALOG_WEIGHT] => 310 [CATALOG_WIDTH] => 165 [~CATALOG_WIDTH] => 165 [CATALOG_LENGTH] => 240 [~CATALOG_LENGTH] => 240 [CATALOG_HEIGHT] => 10 [~CATALOG_HEIGHT] => 10 [CATALOG_MEASURE] => 5 [~CATALOG_MEASURE] => 5 [CATALOG_VAT] => [~CATALOG_VAT] => [CATALOG_VAT_INCLUDED] => Y [~CATALOG_VAT_INCLUDED] => Y [CATALOG_PRICE_TYPE] => S [~CATALOG_PRICE_TYPE] => S [CATALOG_RECUR_SCHEME_TYPE] => D [~CATALOG_RECUR_SCHEME_TYPE] => D [CATALOG_RECUR_SCHEME_LENGTH] => 0 [~CATALOG_RECUR_SCHEME_LENGTH] => 0 [CATALOG_TRIAL_PRICE_ID] => [~CATALOG_TRIAL_PRICE_ID] => [CATALOG_WITHOUT_ORDER] => N [~CATALOG_WITHOUT_ORDER] => N [CATALOG_SELECT_BEST_PRICE] => Y [~CATALOG_SELECT_BEST_PRICE] => Y [CATALOG_PURCHASING_PRICE] => 0.00 [~CATALOG_PURCHASING_PRICE] => 0.00 [CATALOG_PURCHASING_CURRENCY] => RUB [~CATALOG_PURCHASING_CURRENCY] => RUB [CATALOG_TYPE] => 1 [~CATALOG_TYPE] => 1 [CATALOG_BUNDLE] => N [~CATALOG_BUNDLE] => N [ACTIVE_FROM] => [ACTIVE_TO] => [EDIT_LINK] => [DELETE_LINK] => [IPROPERTY_VALUES] => Array ( [SECTION_META_KEYWORDS] => как победить воровство в ресторане [SECTION_PAGE_TITLE] => Как победить воровство в ресторане на Restoranoff.ru [ELEMENT_META_TITLE] => Как победить воровство в ресторане, Спецпредложения на Restoranoff.ru [ELEMENT_META_KEYWORDS] => Как победить воровство в ресторане, Спецпредложения, Restoranoff.ru [ELEMENT_META_DESCRIPTION] => Практическое руководство по «антиворовской» программе обучения от Сергея Цыро. [SECTION_META_TITLE] => Спецпредложения на книги для шеф-поваров и рестораторов [SECTION_META_DESCRIPTION] => Спецпредложения! Книги для рестораторов и шеф-поваров со скидкой ) [PROPERTIES] => Array ( [NEW] => Array ( [ID] => 289 [IBLOCK_ID] => 54 [NAME] => Новинка [ACTIVE] => Y [SORT] => 5 [CODE] => NEW [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => 348 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Новинка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [CML2_LINK] => Array ( [ID] => 1521 [IBLOCK_ID] => 54 [NAME] => Элемент каталога [ACTIVE] => Y [SORT] => 5 [CODE] => CML2_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => SKU [USER_TYPE_SETTINGS] => Array ( [VIEW] => A [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Элемент каталога [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPECIAL] => Array ( [ID] => 301 [IBLOCK_ID] => 54 [NAME] => Спецпредложение [ACTIVE] => Y [SORT] => 6 [CODE] => SPECIAL [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Спецпредложение [~DEFAULT_VALUE] => [VALUE_ENUM] => Да [VALUE_XML_ID] => ad0a8aa9b33de94952f0fc56b4af6d78 [VALUE_SORT] => 500 [VALUE] => Да [PROPERTY_VALUE_ID] => 550103 [VALUE_ENUM_ID] => 1004 [DESCRIPTION] => [~VALUE] => Да [~DESCRIPTION] => ) [SOLD_OUT] => Array ( [ID] => 1561 [IBLOCK_ID] => 54 [NAME] => Нет в продаже [ACTIVE] => Y [SORT] => 6 [CODE] => SOLD_OUT [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Нет в продаже [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [LIDER] => Array ( [ID] => 302 [IBLOCK_ID] => 54 [NAME] => Лидер продаж [ACTIVE] => Y [SORT] => 7 [CODE] => LIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Лидер продаж [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Цыро Сергей [PROPERTY_VALUE_ID] => 161234 [DESCRIPTION] => [~VALUE] => Цыро Сергей [~DESCRIPTION] => ) [PERSON] => Array ( [ID] => 1614 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 11 [CODE] => PERSON [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 101 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 79074 [PROPERTY_VALUE_ID] => 393828 [DESCRIPTION] => [~VALUE] => 79074 [~DESCRIPTION] => ) [Izdatelstvo] => Array ( [ID] => 292 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => Izdatelstvo [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 184 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Ресторанные ведомости [PROPERTY_VALUE_ID] => 161235 [DESCRIPTION] => [~VALUE] => Ресторанные ведомости [~DESCRIPTION] => ) [SUPPLIER_ID] => Array ( [ID] => 305 [IBLOCK_ID] => 54 [NAME] => Издательство [ACTIVE] => Y [SORT] => 20 [CODE] => SUPPLIER_ID [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 53 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Издательство [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 48521 [PROPERTY_VALUE_ID] => 161532 [DESCRIPTION] => [~VALUE] => 48521 [~DESCRIPTION] => ) [Kolichestvo_stranits] => Array ( [ID] => 293 [IBLOCK_ID] => 54 [NAME] => Количество страниц [ACTIVE] => Y [SORT] => 30 [CODE] => Kolichestvo_stranits [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 186 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество страниц [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 144 [PROPERTY_VALUE_ID] => 161236 [DESCRIPTION] => [~VALUE] => 144 [~DESCRIPTION] => ) [format] => Array ( [ID] => 294 [IBLOCK_ID] => 54 [NAME] => Формат [ACTIVE] => Y [SORT] => 40 [CODE] => format [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 304 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Формат [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 165х240х10 [PROPERTY_VALUE_ID] => 161237 [DESCRIPTION] => [~VALUE] => 165х240х10 [~DESCRIPTION] => ) [tip_obl] => Array ( [ID] => 295 [IBLOCK_ID] => 54 [NAME] => Тип обложки [ACTIVE] => Y [SORT] => 50 [CODE] => tip_obl [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 305 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип обложки [~DEFAULT_VALUE] => [VALUE_ENUM] => Array ( [0] => Мягкая обложка ) [VALUE_XML_ID] => Array ( [0] => d0f7369786cc06b5755cfcc13a984770 ) [VALUE_SORT] => Array ( [0] => 10 ) [VALUE] => Array ( [0] => Мягкая обложка ) [PROPERTY_VALUE_ID] => Array ( [0] => 550102 ) [VALUE_ENUM_ID] => Array ( [0] => 1000 ) [DESCRIPTION] => Array ( [0] => ) [~VALUE] => Array ( [0] => Мягкая обложка ) [~DESCRIPTION] => Array ( [0] => ) ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2010 [PROPERTY_VALUE_ID] => 161239 [DESCRIPTION] => [~VALUE] => 2010 [~DESCRIPTION] => ) [author_chef] => Array ( [ID] => 298 [IBLOCK_ID] => 54 [NAME] => Шеф-редактор [ACTIVE] => Y [SORT] => 100 [CODE] => author_chef [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => 224 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Шеф-редактор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IMAGES] => Array ( [ID] => 303 [IBLOCK_ID] => 54 [NAME] => Фото товара [ACTIVE] => Y [SORT] => 500 [CODE] => IMAGES [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Фото товара [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 23817 [1] => 23818 [2] => 23819 [3] => 23820 [4] => 23821 [5] => 23822 [6] => 23823 [7] => 23824 ) [PROPERTY_VALUE_ID] => Array ( [0] => 167418 [1] => 167419 [2] => 167420 [3] => 167421 [4] => 167422 [5] => 167423 [6] => 167424 [7] => 167425 ) [DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => [4] => [5] => [6] => [7] => ) [~VALUE] => Array ( [0] => 23817 [1] => 23818 [2] => 23819 [3] => 23820 [4] => 23821 [5] => 23822 [6] => 23823 [7] => 23824 ) [~DESCRIPTION] => Array ( [0] => [1] => [2] => [3] => [4] => [5] => [6] => [7] => ) ) [RAZRAB] => Array ( [ID] => 692 [IBLOCK_ID] => 54 [NAME] => Разработчик [ACTIVE] => Y [SORT] => 500 [CODE] => RAZRAB [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Разработчик [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SIMILAR] => Array ( [ID] => 703 [IBLOCK_ID] => 54 [NAME] => Похожие товары [ACTIVE] => Y [SORT] => 500 [CODE] => SIMILAR [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Похожие товары [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 48964 [1] => 48907 [2] => 48912 ) [PROPERTY_VALUE_ID] => Array ( [0] => 327876 [1] => 327877 [2] => 327878 ) [DESCRIPTION] => Array ( [0] => [1] => [2] => ) [~VALUE] => Array ( [0] => 48964 [1] => 48907 [2] => 48912 ) [~DESCRIPTION] => Array ( [0] => [1] => [2] => ) ) [MARKET] => Array ( [ID] => 713 [IBLOCK_ID] => 54 [NAME] => Добавить в YML [ACTIVE] => Y [SORT] => 500 [CODE] => MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Добавить в YML [~DEFAULT_VALUE] => [VALUE_ENUM] => Да [VALUE_XML_ID] => 1 [VALUE_SORT] => 500 [VALUE] => Да [PROPERTY_VALUE_ID] => 550104 [VALUE_ENUM_ID] => 1073 [DESCRIPTION] => [~VALUE] => Да [~DESCRIPTION] => ) [COUNT_SHOW] => Array ( [ID] => 805 [IBLOCK_ID] => 54 [NAME] => Количество показов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_SHOW [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество показов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 396 [PROPERTY_VALUE_ID] => 290959 [DESCRIPTION] => [~VALUE] => 396 [~DESCRIPTION] => ) [COUNT_CLICK] => Array ( [ID] => 806 [IBLOCK_ID] => 54 [NAME] => Количество переходов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_CLICK [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество переходов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 8 [PROPERTY_VALUE_ID] => 290958 [DESCRIPTION] => [~VALUE] => 8 [~DESCRIPTION] => ) [COUNT_ORDER] => Array ( [ID] => 807 [IBLOCK_ID] => 54 [NAME] => Количество Заказов [ACTIVE] => Y [SORT] => 500 [CODE] => COUNT_ORDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Количество Заказов [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 0 [PROPERTY_VALUE_ID] => 290960 [DESCRIPTION] => [~VALUE] => 0 [~DESCRIPTION] => ) [YANDEX_MARKET] => Array ( [ID] => 814 [IBLOCK_ID] => 54 [NAME] => Данный товар уйдет в яндек маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_MARKET [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => Y [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Данный товар уйдет в яндек маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => Да [VALUE_XML_ID] => 2e151ebb4a7b2ed35ca5e7b1e07dc966 [VALUE_SORT] => 500 [VALUE] => Да [PROPERTY_VALUE_ID] => 550105 [VALUE_ENUM_ID] => 1102 [DESCRIPTION] => [~VALUE] => Да [~DESCRIPTION] => ) [ARTICLE] => Array ( [ID] => 1518 [IBLOCK_ID] => 54 [NAME] => Артикул [ACTIVE] => Y [SORT] => 500 [CODE] => ARTICLE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Артикул [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SET_ELEMENTS] => Array ( [ID] => 1519 [IBLOCK_ID] => 54 [NAME] => Товары в комплекте [ACTIVE] => Y [SORT] => 500 [CODE] => SET_ELEMENTS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товары в комплекте [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DISCOUNT] => Array ( [ID] => 1520 [IBLOCK_ID] => 54 [NAME] => Цена со скидкой для акционных товаров [ACTIVE] => Y [SORT] => 500 [CODE] => DISCOUNT [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена со скидкой для акционных товаров [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_IMG] => Array ( [ID] => 1542 [IBLOCK_ID] => 54 [NAME] => Изображение для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_IMG [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Изображение для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SLIDER_LINK] => Array ( [ID] => 1543 [IBLOCK_ID] => 54 [NAME] => Ссылка для слайдера [ACTIVE] => Y [SORT] => 500 [CODE] => SLIDER_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка для слайдера [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHOW_IN_SLIDER] => Array ( [ID] => 1544 [IBLOCK_ID] => 54 [NAME] => Показывать в слайдере [ACTIVE] => Y [SORT] => 500 [CODE] => SHOW_IN_SLIDER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Показывать в слайдере [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [ANNOUNCE_ON_MAIN] => Array ( [ID] => 1619 [IBLOCK_ID] => 54 [NAME] => Выгружать на главную [ACTIVE] => Y [SORT] => 500 [CODE] => ANNOUNCE_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Выгружать на главную [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [BIND_WEBINARS] => Array ( [ID] => 1821 [IBLOCK_ID] => 54 [NAME] => Привязка в вебинарам [ACTIVE] => Y [SORT] => 500 [CODE] => BIND_WEBINARS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 92 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => Y ) [HINT] => При наличии привязки, после покупки этого товара пользователю предоставляется возможность просмотреть вебинар в своем личном кабинете в соответствующем разделе [~NAME] => Привязка в вебинарам [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SHARE] => Array ( [ID] => 1828 [IBLOCK_ID] => 54 [NAME] => Акция [ACTIVE] => Y [SORT] => 500 [CODE] => SHARE [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Акция [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [FREE_SHIPPING] => Array ( [ID] => 1829 [IBLOCK_ID] => 54 [NAME] => Бесплатная доставка [ACTIVE] => Y [SORT] => 500 [CODE] => FREE_SHIPPING [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Бесплатная доставка [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [URL_ELECTRONIC_VERSION] => Array ( [ID] => 1830 [IBLOCK_ID] => 54 [NAME] => Ссылка на электронную версию [ACTIVE] => Y [SORT] => 500 [CODE] => URL_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на электронную версию [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PRICE_ELECTRONIC_VERSION] => Array ( [ID] => 1831 [IBLOCK_ID] => 54 [NAME] => Цена электронной версии [ACTIVE] => Y [SORT] => 500 [CODE] => PRICE_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 0 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 0 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Цена электронной версии [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PUBLISHED_WITH_SUPPORT] => Array ( [ID] => 1832 [IBLOCK_ID] => 54 [NAME] => Издано при поддержке [ACTIVE] => Y [SORT] => 500 [CODE] => PUBLISHED_WITH_SUPPORT [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Издано при поддержке [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [PREVIEW_PDF] => Array ( [ID] => 1833 [IBLOCK_ID] => 54 [NAME] => Превью книги (PDF) [ACTIVE] => Y [SORT] => 500 [CODE] => PREVIEW_PDF [DEFAULT_VALUE] => [PROPERTY_TYPE] => F [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => pdf [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Превью книги (PDF) [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [SPEC_INFORMATION] => Array ( [ID] => 1834 [IBLOCK_ID] => 54 [NAME] => Спец. информация [ACTIVE] => Y [SORT] => 500 [CODE] => SPEC_INFORMATION [DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [~NAME] => Спец. информация [~DEFAULT_VALUE] => Array ( [TYPE] => HTML [TEXT] => ) [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [HAS_ELECTRONIC_VERSION] => Array ( [ID] => 1835 [IBLOCK_ID] => 54 [NAME] => Есть электронная версия [ACTIVE] => Y [SORT] => 500 [CODE] => HAS_ELECTRONIC_VERSION [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Есть электронная версия [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_OFFER] => Array ( [ID] => 1843 [IBLOCK_ID] => 54 [NAME] => Товар является торговым предложением [ACTIVE] => Y [SORT] => 500 [CODE] => IS_OFFER [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар является торговым предложением [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => [VALUE_ENUM_ID] => ) [IS_HAVE_OFFERS] => Array ( [ID] => 1844 [IBLOCK_ID] => 54 [NAME] => Товар имеет торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => IS_HAVE_OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Товар имеет торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => да [VALUE_XML_ID] => Y [VALUE_SORT] => 500 [VALUE] => да [PROPERTY_VALUE_ID] => 550106 [VALUE_ENUM_ID] => 1551 [DESCRIPTION] => [~VALUE] => да [~DESCRIPTION] => ) [OFFERS] => Array ( [ID] => 1845 [IBLOCK_ID] => 54 [NAME] => Торговые предложения [ACTIVE] => Y [SORT] => 500 [CODE] => OFFERS [DEFAULT_VALUE] => [PROPERTY_TYPE] => E [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => 54 [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => EAutocomplete [USER_TYPE_SETTINGS] => Array ( [VIEW] => E [SHOW_ADD] => N [MAX_WIDTH] => 0 [MIN_HEIGHT] => 24 [MAX_HEIGHT] => 1000 [BAN_SYM] => ,; [REP_SYM] => [OTHER_REP_SYM] => [IBLOCK_MESS] => N ) [HINT] => [~NAME] => Торговые предложения [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Array ( [0] => 116408 ) [PROPERTY_VALUE_ID] => Array ( [0] => 550107 ) [DESCRIPTION] => Array ( [0] => ) [~VALUE] => Array ( [0] => 116408 ) [~DESCRIPTION] => Array ( [0] => ) ) [OFFER_PROP_OPTIONS] => Array ( [ID] => 1846 [IBLOCK_ID] => 54 [NAME] => Опции товара [ACTIVE] => Y [SORT] => 500 [CODE] => OFFER_PROP_OPTIONS [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Опции товара [~DEFAULT_VALUE] => [VALUE_ENUM] => Бумажная версия [VALUE_XML_ID] => 8823e7bba394c51dabe8b29f2a7e722d [VALUE_SORT] => 50 [VALUE] => Бумажная версия [PROPERTY_VALUE_ID] => 550108 [VALUE_ENUM_ID] => 1562 [DESCRIPTION] => [~VALUE] => Бумажная версия [~DESCRIPTION] => ) [TYPE_BOOK] => Array ( [ID] => 1847 [IBLOCK_ID] => 54 [NAME] => Тип книги [ACTIVE] => Y [SORT] => 500 [CODE] => TYPE_BOOK [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => C [MULTIPLE] => Y [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип книги [~DEFAULT_VALUE] => [VALUE_ENUM] => Array ( [0] => Бумажная ) [VALUE_XML_ID] => Array ( [0] => 2bdc2c2d9138b9161c9faaffcbebea14 ) [VALUE_SORT] => Array ( [0] => 500 ) [VALUE] => Array ( [0] => Бумажная ) [PROPERTY_VALUE_ID] => Array ( [0] => 550109 ) [VALUE_ENUM_ID] => Array ( [0] => 1558 ) [DESCRIPTION] => Array ( [0] => ) [~VALUE] => Array ( [0] => Бумажная ) [~DESCRIPTION] => Array ( [0] => ) ) [TYPE_JOOMAG] => Array ( [ID] => 1848 [IBLOCK_ID] => 54 [NAME] => Тип продукта [ACTIVE] => Y [SORT] => 500 [CODE] => TYPE_JOOMAG [DEFAULT_VALUE] => [PROPERTY_TYPE] => L [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Тип продукта [~DEFAULT_VALUE] => [VALUE_ENUM] => Выпуск [VALUE_XML_ID] => release [VALUE_SORT] => 500 [VALUE] => Выпуск [PROPERTY_VALUE_ID] => 550110 [VALUE_ENUM_ID] => 1559 [DESCRIPTION] => [~VALUE] => Выпуск [~DESCRIPTION] => ) [YANDEX_NAME] => Array ( [ID] => 1872 [IBLOCK_ID] => 54 [NAME] => Название для Яндекс.Маркет [ACTIVE] => Y [SORT] => 500 [CODE] => YANDEX_NAME [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 50 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Название для Яндекс.Маркет [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Как победить воровство в ресторане [PROPERTY_VALUE_ID] => 550047 [DESCRIPTION] => [~VALUE] => Как победить воровство в ресторане [~DESCRIPTION] => ) [NAME_ON_MAIN] => Array ( [ID] => 1874 [IBLOCK_ID] => 54 [NAME] => Название для главной [ACTIVE] => Y [SORT] => 500 [CODE] => NAME_ON_MAIN [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 50 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Название для главной [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [DELIVERY_PRICE] => Array ( [ID] => 1793 [IBLOCK_ID] => 54 [NAME] => Стоимость доставки [ACTIVE] => Y [SORT] => 1000 [CODE] => DELIVERY_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость доставки [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) [OZON_LINK] => Array ( [ID] => 1794 [IBLOCK_ID] => 54 [NAME] => Ссылка на OZON [ACTIVE] => Y [SORT] => 1100 [CODE] => OZON_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://www.ozon.ru/context/detail/id/5512050/ [PROPERTY_VALUE_ID] => 426680 [DESCRIPTION] => [~VALUE] => http://www.ozon.ru/context/detail/id/5512050/ [~DESCRIPTION] => ) [LABIRINT_LINK] => Array ( [ID] => 1795 [IBLOCK_ID] => 54 [NAME] => Ссылка на labirint [ACTIVE] => Y [SORT] => 1200 [CODE] => LABIRINT_LINK [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Ссылка на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => http://www.labirint.ru/books/275779/ [PROPERTY_VALUE_ID] => 426681 [DESCRIPTION] => [~VALUE] => http://www.labirint.ru/books/275779/ [~DESCRIPTION] => ) [OZON_PRICE] => Array ( [ID] => 1796 [IBLOCK_ID] => 54 [NAME] => Стоимость на OZON [ACTIVE] => Y [SORT] => 1300 [CODE] => OZON_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на OZON [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 712 [PROPERTY_VALUE_ID] => 425782 [DESCRIPTION] => [~VALUE] => 712 [~DESCRIPTION] => ) [LABIRINT_PRICE] => Array ( [ID] => 1797 [IBLOCK_ID] => 54 [NAME] => Стоимость на labirint [ACTIVE] => Y [SORT] => 1400 [CODE] => LABIRINT_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Стоимость на labirint [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 941 [PROPERTY_VALUE_ID] => 425783 [DESCRIPTION] => [~VALUE] => 941 [~DESCRIPTION] => ) [OLD_PRICE] => Array ( [ID] => 1798 [IBLOCK_ID] => 54 [NAME] => Старая цена [ACTIVE] => Y [SORT] => 1500 [CODE] => OLD_PRICE [DEFAULT_VALUE] => [PROPERTY_TYPE] => N [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Старая цена [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 743.00 [PROPERTY_VALUE_ID] => 441225 [DESCRIPTION] => [~VALUE] => 743.00 [~DESCRIPTION] => ) [ISBN] => Array ( [ID] => 1799 [IBLOCK_ID] => 54 [NAME] => ISBN [ACTIVE] => Y [SORT] => 2000 [CODE] => ISBN [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => Y [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ISBN [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 978-5-98176-067-9 [PROPERTY_VALUE_ID] => 426682 [DESCRIPTION] => [~VALUE] => 978-5-98176-067-9 [~DESCRIPTION] => ) [ID_JOOMAG] => Array ( [ID] => 1842 [IBLOCK_ID] => 54 [NAME] => ID Joomag [ACTIVE] => Y [SORT] => 2100 [CODE] => ID_JOOMAG [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => ID Joomag [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => [PROPERTY_VALUE_ID] => [DESCRIPTION] => [~DESCRIPTION] => [~VALUE] => ) ) [DISPLAY_PROPERTIES] => Array ( [AUTHOR] => Array ( [ID] => 290 [IBLOCK_ID] => 54 [NAME] => Автор [ACTIVE] => Y [SORT] => 10 [CODE] => AUTHOR [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 183 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Автор [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => Цыро Сергей [PROPERTY_VALUE_ID] => 161234 [DESCRIPTION] => [~VALUE] => Цыро Сергей [~DESCRIPTION] => [DISPLAY_VALUE] => Цыро Сергей ) [Data_izdaniya] => Array ( [ID] => 296 [IBLOCK_ID] => 54 [NAME] => Год издания [ACTIVE] => Y [SORT] => 60 [CODE] => Data_izdaniya [DEFAULT_VALUE] => [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => 185 [FILE_TYPE] => jpg, gif, bmp, png, jpeg [MULTIPLE_CNT] => 5 [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 1 [USER_TYPE] => [USER_TYPE_SETTINGS] => [HINT] => [~NAME] => Год издания [~DEFAULT_VALUE] => [VALUE_ENUM] => [VALUE_XML_ID] => [VALUE_SORT] => [VALUE] => 2010 [PROPERTY_VALUE_ID] => 161239 [DESCRIPTION] => [~VALUE] => 2010 [~DESCRIPTION] => [DISPLAY_VALUE] => 2010 ) ) [PRODUCT_PROPERTIES] => Array ( ) [PRODUCT_PROPERTIES_FILL] => Array ( ) [CATALOG_MEASURE_RATIO] => 1 [CATALOG_MEASURE_NAME] => шт [~CATALOG_MEASURE_NAME] => шт [PRICES] => Array ( [BASE] => Array ( [VALUE_NOVAT] => 595 [PRINT_VALUE_NOVAT] => 595 руб [VALUE_VAT] => 595 [PRINT_VALUE_VAT] => 595 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 595 [PRINT_DISCOUNT_VALUE_NOVAT] => 595 руб [DISCOUNT_VALUE_VAT] => 595 [PRINT_DISCOUNT_VALUE_VAT] => 595 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 595 [ROUND_VALUE_NOVAT] => 595 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 162 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 595 [PRINT_VALUE] => 595 руб [UNROUND_DISCOUNT_VALUE] => 595 [DISCOUNT_VALUE] => 595 [PRINT_DISCOUNT_VALUE] => 595 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) ) [PRICE_MATRIX] => [MIN_PRICE] => Array ( [VALUE_NOVAT] => 595 [PRINT_VALUE_NOVAT] => 595 руб [VALUE_VAT] => 595 [PRINT_VALUE_VAT] => 595 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 595 [PRINT_DISCOUNT_VALUE_NOVAT] => 595 руб [DISCOUNT_VALUE_VAT] => 595 [PRINT_DISCOUNT_VALUE_VAT] => 595 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 595 [ROUND_VALUE_NOVAT] => 595 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 162 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 595 [PRINT_VALUE] => 595 руб [UNROUND_DISCOUNT_VALUE] => 595 [DISCOUNT_VALUE] => 595 [PRINT_DISCOUNT_VALUE] => 595 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) [CAN_BUY] => 1 [~BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=BUY&id=48978 [BUY_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=BUY&id=48978 [~ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=ADD2BASKET&id=48978 [ADD_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=ADD2BASKET&id=48978 [~SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=SUBSCRIBE_PRODUCT&id=48978 [SUBSCRIBE_URL] => /books/knigi_po_menedzhmentu_i_marketingu/kak_vyvesti_restoran_iz_gestkogo_krizisa/?action=SUBSCRIBE_PRODUCT&id=48978 [SECTION] => Array ( [PATH] => Array ( [0] => Array ( [ID] => 3798 [~ID] => 3798 [TIMESTAMP_X] => 2017-03-03 11:56:31 [~TIMESTAMP_X] => 2017-03-03 11:56:31 [MODIFIED_BY] => 186 [~MODIFIED_BY] => 186 [DATE_CREATE] => 2011-08-14 19:38:14 [~DATE_CREATE] => 2011-08-14 19:38:14 [CREATED_BY] => 1 [~CREATED_BY] => 1 [IBLOCK_ID] => 54 [~IBLOCK_ID] => 54 [IBLOCK_SECTION_ID] => [~IBLOCK_SECTION_ID] => [ACTIVE] => Y [~ACTIVE] => Y [GLOBAL_ACTIVE] => Y [~GLOBAL_ACTIVE] => Y [SORT] => 20 [~SORT] => 20 [NAME] => Спецпредложения [~NAME] => Спецпредложения [PICTURE] => [~PICTURE] => [LEFT_MARGIN] => 1 [~LEFT_MARGIN] => 1 [RIGHT_MARGIN] => 2 [~RIGHT_MARGIN] => 2 [DEPTH_LEVEL] => 1 [~DEPTH_LEVEL] => 1 [DESCRIPTION] => [~DESCRIPTION] => [DESCRIPTION_TYPE] => text [~DESCRIPTION_TYPE] => text [SEARCHABLE_CONTENT] => СПЕЦПРЕДЛОЖЕНИЯ [~SEARCHABLE_CONTENT] => СПЕЦПРЕДЛОЖЕНИЯ [CODE] => spetspredlozheniya [~CODE] => spetspredlozheniya [XML_ID] => 825 [~XML_ID] => 825 [TMP_ID] => [~TMP_ID] => [DETAIL_PICTURE] => [~DETAIL_PICTURE] => [SOCNET_GROUP_ID] => [~SOCNET_GROUP_ID] => [LIST_PAGE_URL] => /books/ [~LIST_PAGE_URL] => /books/ [SECTION_PAGE_URL] => /books/spetspredlozheniya/ [~SECTION_PAGE_URL] => /books/spetspredlozheniya/ [IBLOCK_TYPE_ID] => market [~IBLOCK_TYPE_ID] => market [IBLOCK_CODE] => books [~IBLOCK_CODE] => books [IBLOCK_EXTERNAL_ID] => 54 [~IBLOCK_EXTERNAL_ID] => 54 [EXTERNAL_ID] => 825 [~EXTERNAL_ID] => 825 ) ) ) [CHECK_QUANTITY] => [CATALOG] => 1 [CATALOG_SUBSCRIPTION] => N [LABEL] => [LABEL_VALUE] => [PREVIEW_PICTURE_SECOND] => Array ( [ID] => 85689 [SRC] => /upload/iblock/664/tsyro_700.jpg [WIDTH] => 489 [HEIGHT] => 700 ) [SECOND_PICT] => 1 [PRODUCT_PREVIEW] => Array ( [ID] => 150037 [SRC] => /upload/iblock/d47/kak_pobedit_vorovstvo.jpg [WIDTH] => 489 [HEIGHT] => 700 ) [PRODUCT_PREVIEW_SECOND] => Array ( [ID] => 85689 [SRC] => /upload/iblock/664/tsyro_700.jpg [WIDTH] => 489 [HEIGHT] => 700 ) [RATIO_PRICE] => Array ( [VALUE] => 595 [DISCOUNT_VALUE] => 595 [PRINT_VALUE] => 595 руб [PRINT_DISCOUNT_VALUE] => 595 руб [DISCOUNT_DIFF] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб [DISCOUNT_DIFF_PERCENT] => 0 [CURRENCY] => RUB ) [MIN_BASIS_PRICE] => Array ( [VALUE_NOVAT] => 595 [PRINT_VALUE_NOVAT] => 595 руб [VALUE_VAT] => 595 [PRINT_VALUE_VAT] => 595 руб [VATRATE_VALUE] => 0 [PRINT_VATRATE_VALUE] => 0 руб [DISCOUNT_VALUE_NOVAT] => 595 [PRINT_DISCOUNT_VALUE_NOVAT] => 595 руб [DISCOUNT_VALUE_VAT] => 595 [PRINT_DISCOUNT_VALUE_VAT] => 595 руб [DISCOUNT_VATRATE_VALUE] => 0 [PRINT_DISCOUNT_VATRATE_VALUE] => 0 руб [CURRENCY] => RUB [ROUND_VALUE_VAT] => 595 [ROUND_VALUE_NOVAT] => 595 [ROUND_VATRATE_VAT] => 0 [ROUND_VATRATE_NOVAT] => 0 [PRICE_ID] => 1 [ID] => 162 [CAN_ACCESS] => Y [CAN_BUY] => Y [MIN_PRICE] => Y [VALUE] => 595 [PRINT_VALUE] => 595 руб [UNROUND_DISCOUNT_VALUE] => 595 [DISCOUNT_VALUE] => 595 [PRINT_DISCOUNT_VALUE] => 595 руб [DISCOUNT_DIFF] => 0 [DISCOUNT_DIFF_PERCENT] => 0 [PRINT_DISCOUNT_DIFF] => 0 руб ) [LAST_ELEMENT] => Y ) )

Вам будет интересно:

Доступ к электронной версии книги предоставляется через сервис Joomag.

Покупатель может читать книгу через браузер или через мобильные приложения Joomag для iOS (https://itunes.apple.com/us/app/joomag-interactive-digital-magazine-newsstand/id454833442?mt=8) и Android (https://play.google.com/store/apps/details?id=com.joomag.apps.joomag&hl=en).

Скачивание купленной книги недоступно.

Чтобы читать купленные издания через приложение Joomag, следует из приложения или на сайте Joomag создать аккаунт, указав в качестве логина емейл, на который были оформлены покупки на сайте Restoranoff.ru.

После создания аккаунта в него нужно войти в приложении. Все купленные издания автоматически добавятся в аккаунт Joomag.
Имя*


E-mail*


Телефон*


Комментарий